Search results for: type design
by Tim Girvin | Brands, Concepts, Luxury, Marketing 2.0, Retail | Mar 29, 2010
Exploring the concept of a single brand article, captivating market share and perception There are a series of brands that found their legacy based on the proposition of a single product — and they can either build on that foundation, over time, or they become... Read More
by Tim Girvin | Brands, Concepts, Cool People, Trends | Dec 3, 2009
Examining the principle of integrated marketing, experience design, and the semblance of the sentient. I’d start with this poetic assemblage. Memories reach back. They are the string from the now, to the then. They link where we are, what we are, to what... Read More
by Tim Girvin | Artists, Brands, Concepts | Nov 21, 2009
Dominic Favre/European Pressphoto Agency Examining the idea of art, branding and passage Being one that focuses the symbolic character of design, and branding, I note with sadness the passage of Jean-Claude, the long-running partner of Christo. Theirs was an especial... Read More
by Tim Girvin | Brands, Cool People, General, Scent | Oct 30, 2009
Tom Ford in Tokyo. Photo By Akiko Sameshima Exploring the human brand, story, product development, scent and visioning. Obviously, I’ve got a thing with Tom Ford. There are layers there. One, meeting him, talking to him, interviewing him — and learning... Read More
by Tim Girvin | Brands, Retail | Oct 23, 2009
Image from TechFlash Taking pictures of Microsoft’s opening retail with iPhones. Sometime back, a friend of mine offered to introduce me to the new leader of Microsoft retail. I won’t mention either name, since it’s pointless now — I never... Read More
by Tim Girvin | Brands, Concepts, Cool People, Storytelling | Oct 11, 2009
Brand strategy exploration: Yves Saint Laurent | Girvin: 2007 For a presentation on entrepreneurship, branding and emotional content to the Nanyang Technological University, Singapore GIRVIN’S FOCUS has been directed to the concept of brand development and... Read More
by Tim Girvin | Brands, General, Retail, Trends | Sep 20, 2009
Go back to the brand | The 60s and finding brand patterning, resonance, reminiscence. Recently, I’ve been going back. I’ve gone back to wearing clothing that ranges back decades for me, yet is still inherently simple and classic: open 100% cotton shirts;... Read More
by Tim Girvin | Artists, Brands, General, Motion Pictures, Storytelling | Aug 31, 2009
Examining brand design, storytelling and identity in literature and motion pictures Frank McCourt lived a life that few have journeyed. And he passed that life, last month, on the 19th. He’s best known for his authorship of “Angela’s Ashes” a... Read More
by Tim Girvin | Concepts, Cool People, General | May 10, 2009
Scott Oki reaches to his roots in newly founding concepts of how learning benefits the advancement of our culture. My connection with Scott Oki is long running. And in every aspect of my relationship with him, it’s been a journey in learning. From him,... Read More
by Tim Girvin | Cool People, General, Places | Mar 23, 2009
Exploring the concept of the place, made in the mystery of building, the poetry of the world around it. I’ve been looking at, and exploring building design for decades. And, being in the neighborhood of architects, also for decades, I’ve learned to look at... Read More