Search results for: true brands
by Tim Girvin | Brands, Marketing 2.0, Storytelling | Nov 12, 2012
Cross promoting brand disparity in new conceptual alignment Frankly, knowing the leadership at Fluke Corporation, I can’t imagine that they saw, or were offered a comment on the use of their video promoting vibration sensing for a grouping of exceptionally well... Read More
by Tim Girvin | Artists, Brands, Cool People, Motion Pictures | Oct 3, 2012
The Interspace: the new MySpace UI Wide Open — Inner Space — Interface It’s interesting to study the migrations of MySpace, in the challenges of their past failing and flailing attempts to maintain a respectable share of the social online... Read More
by Tim Girvin | Brands, Concepts, Retail | Sep 6, 2012
Amazon retail, a theory [Girvin]– bricks and mortar? Brand, retail, retelling, retooling, rethinking. Retail and community, brand storytelling as a reflective sharing — the story of place, of culture, of wonder, embracement and connectivity. There is a... Read More
by Tim Girvin | Concepts, General, Human brands | Aug 14, 2012
The last days of the Olympics | London 2012 The gift of the games, “the Soul of the Olympics.” When you think about it, hasn’t the Olympics, London 2012 been about the unbridled power, the spirit of the people who came: phenomenal? From small story... Read More
by Tim Girvin | Brands, Cool People, Designers, Places, Retail | Aug 23, 2012
Marvin Traub and Bloomingdale’s Girvin’s 1985 2-sided shopping bag for Bloomingdale’s The height of retail branding | Girvin, John Jay, the 1980’s. Campaign Theme Design as a Form of Integrated Retail Experience THE DEATH OF MARVIN TRAUB | 22... Read More
by Tim Girvin | Brands, Concepts | Aug 20, 2012
Rethinking rethinking — and the cycle of innovation — finding wowness. What is life but a string of refreshments — a discovering: a way of seeing, momentarily — a challenge, a cast-out idea, a gesture to newness, wowness as the surprised state... Read More
by Tim Girvin | Brands, Cool People, General | Apr 3, 2012
THE MARK OF THE WORD Tim Girvin shooting words, textures, materials | photo Dawn A. Clark THE WORD OF THE MARK, THE POWER OF THE WORD, THE CONTEXT OF MEANING: MARKED W O R D M A R K, n. All Imagery except the first — noted and duly credited — by GIRVIN... Read More
by Tim Girvin | Brands, Concepts, General, Scent | Apr 2, 2012
What story, hi:story? HISTOIRES DE PARFUMS | Blackbird Apothecary –––––––––––––––––– What story, hi:story? Antique Chemistry and distillation equipment, here and below from Girvin blog story: Farmaceutica Santa Maria Novella | Girvin imagery What is the context of... Read More
by Tim Girvin | Brands, Concepts, Cool People, Designers, General, Motion Pictures, Storytelling, Trends | Mar 26, 2012
Powerful ideas, invention and brand re-alignments, newly imagined. I’m looking for surprise, beauty, spectacle — designing it, looking at it, seeing it, extending that story — the telling of it. To tell anything, there has to be another — the... Read More
by Tim Girvin | Brands, Concepts, Interior Design, Retail | Mar 8, 2012
Great person, an earlier GIRVIN | friend + colleague — Liz Muller Storytelling, here. Some notes, here. Liz Muller STARBUCKS CONCEPT STORE : AMSTERDAM Last Thursday, March 08, 2012, marked the launch of Starbuck’s concept store, “The Bank”, on the Rembrandtplein... Read More