by Tim Girvin | BRAND MYSTICISM, Brands, Concepts, Storytelling | Aug 25, 2015
Design as a Transportive Tool ––––––– We’ve talked about sigils. Most of you might know about the sigil as a House Seal in the Game of Thrones. And I’ve written long about them — the sigil, the signal, the signature, the signing. I reach back to my childhood for the... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Aug 18, 2015
The Journey of Mystery — Finding Soul, Designing Creativity, Building Solutions. Finding What Can’t be Known I revisit this earlier journal entry. Part of my history, as some know, is a viral curiosity that takes me to some unlikely places. Looking for answers,... Read More
by Tim Girvin | Concepts, Storytelling | Apr 23, 2015
The Beauty of Being Lost and Finding Found The signs that point to nowhere. Earlier, I was in Paris — I was working in an area that I was relatively familiar with — off Musée du Louvre, not far from the Seine. I’d been there, staying there, working many times,... Read More
by Tim Girvin | Brands, Concepts | Mar 5, 2015
WHAT IS: “A NICE DAY?” Nice is one of those tough words, that’s so vague and so commonly used enough that it made me ponder — “what’s that mean?” In my own journey, I live in a place of perpetual curiosity about words and meaning. I listen to what people... Read More
by Tim Girvin | Brands, Concepts, Human brands, Storytelling | Jan 22, 2015
In the Work of the Personal and the Intertwinement of Brand There is knowing and there is being. What do you know? And what do you — be? In the work of branding, looking for soul and truth, sometimes I feel like a kind of vampire hunter, looking for the real, the... Read More
by Tim Girvin | Artists, Concepts, Designers, Storytelling | Dec 4, 2014
Design Mysticism When you go deep. As a designer, you might meditate on your work, what you’re doing. And your being in that doing. There might be a brand strategy, and the unfolding character of tactics and deployment. But making marks is a legacy that is thousands... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Sep 9, 2014
Brands That Have Nothing To Say. As a designer, I think about layers. And I think about messages. Content. Holism. Contentment. Direction. There is a sign, but it’s empty. It has nothing to say, no place that it points. It’s nowhere. Like experiences that move from a... Read More
by Tim Girvin | Brands, Concepts, Retail | Sep 3, 2014
Brand Medicine, 101. In our history, there are times when brand, their organic systems, begin to falter. — They don’t speak to a community, or they forgot who they were talking to, what they were relating, carrying a story and a product to a certain audience. As in... Read More
by Tim Girvin | Brands, Concepts | Jul 8, 2014
Studying the journey of brand, and those that gather around them. How close in are you? You say you know, but is that just you? Or others? I was working with a team in Texas, and we were talking about modeling brand relationships — how does a brand team synchronize... Read More
by Tim Girvin | Brands, Concepts | Jun 24, 2014
The Outlook, the Lookout and Looking Out And looking in, to Brand Experience Design. As designers, we’re looking in, and looking out. And in our experience with brand management, it’s never, alone, only the looking in — the insights of inner seeing. But too, it’s the... Read More
