Search results for: place making
by Tim Girvin | Concepts, General, Luxury, Trends | Jan 16, 2008
What is holding? What is held? What is memory? What is valued? I gave a talk this past week to the Luxury Marketing Council in NYC, and this overview, in recollection, was about truth. Actually, it was about the weaving of truth in product portrayal. And it reaches... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Apr 20, 2012
YOU ARE THE ONE The focus of distinguishment – the one, the only, the you. I was at Seminarium, in Lima, Perú, over the course of the last couple of days — the focus: retail strategy. This connection started with a link, and an link — that goes back... Read More
by Tim Girvin | Concepts, General | Feb 14, 2012
love me, do; and I will love you — and indeed — shall love:love All days. TO THE LOVE OF WORDS, THEIR MEANINGS AND MANNER, LOVE DOUGLAS HARPER Love daze. Any day should be about love. Love found, love newly discovered, long savored. It is the holding, the... Read More
by Tim Girvin | Brands, Concepts, Human brands, Storytelling | Oct 4, 2011
Stories, myths, legends, tales — the link to humanity If there’s a story about a person, which might be a legacy, a family, a product — a brand — who’s telling it, and who cares? There are chains, coils, rings that sync and bridge the... Read More
by Tim Girvin | Concepts | Jun 22, 2011
Pathfinder, the centerpoint of knowledge: Labyrinth do Outeiro do Cribo, Galicia “Sometime, looking for something, somewhere — someday — somebody might be found.” If you’re hungry, how do you understand the nature of food (information)... Read More
by Tim Girvin | Brands, Concepts, Marketing 2.0 | Feb 23, 2010
Examining the concept of brand books — selling the story, the magazine, that brands own The idea of brands that publish their own books isn’t new. I can recall the early days of Abercrombie & Fitch and some of their wildly outrageous “brand... Read More
by Tim Girvin | Concepts, Cool People, General | Jan 24, 2009
(www.goldenpaints.com/) Explorations on color, meaning and experience. And Michelle. Surely I can’t offer an presentment on the concept of the implication of color , the symbolism, let alone the depth of experience that exists in the trade on color trending... Read More
by Tim Girvin | Brands, Cool People, General, Luxury | Oct 14, 2007
Perhaps you know the classic rendition of “A Pattern Language”? The premise of this fine theoretical explication by Christopher Alexander is that there are a series of movements, patterns, that relate to how space, volume and presence can be reflected in... Read More
by Tim Girvin | Brands, Marketing 2.0, Retail | May 16, 2023
The game goes on. Forever. Obviously, as the design agency of record for Nintendo, in the legacy of our history of brand design in the 80s-90s, we walked the storytelling from design thinking, gamer trials and testing, briefs from Japan’s designers and the... Read More
by Tim Girvin | Brands | May 5, 2022
SIMPLIFYING THE CONCATENATION OF BEING. Sometimes, simply being is—just by itself, complicated; it’s trying to be good to oneself, respectful of others, following a plan and a pathway, and doing good. Sometimes, it feels like it’s all a little bit much—then again, in... Read More
