Search results for: place making
by Tim Girvin | Concepts, Cool People, Marketing 2.0, Places, Retail, Trends | Sep 13, 2016
ARCHETYPAL SYMBOLOGY AND THE DESIGN OF PLACE Design thinking and the exploration of deep metaphors When I was working as a brand / design strategist on Procter & Gamble, on brand innovation, I’d partnered with a closely-aligned and roving colleague there, Iain... Read More
by Tim Girvin | Concepts | Mar 29, 2016
PLACEMAKING AND JOURNEYS ………………….. WORKING + BEING IN A CERTAIN PLACE — A JOURNEY OF FINDING. When you get some where, what do you find? There’s one critical point, to the idea of working in other places in the world and that is learning to be there: work there,... Read More
by Tim Girvin | Concepts, Places | Jan 19, 2016
PLACEMAKING AND JOURNEYS ………………….. WORKING + BEING IN A CERTAIN PLACE — A JOURNEY OF FINDING. There’s one thing, to the idea of working in other places in the world — learning to be there: work there, explore there, BE OUT THERE; but invariably that means that you are... Read More
by Tim Girvin | Concepts, Interior Design, Places | Dec 23, 2014
HOW ATTENTIVE ARE YOU? As you think about design, and the creation of designed experiences, the point might go two ways: how attentive are you? and how attentively will your experiences be received? People come into a place in the construct of impressionistic... Read More
by Tim Girvin | Concepts, Places | Aug 22, 2013
Studying the Face of People and the Buildings that they Make In the past, we’ve talked about the modeling of a brand relationships — the relating [the carrying, the holding and the retelling] of that content, product or story in a manner that it can be... Read More
by Tim Girvin | Concepts, Retail, Storytelling | Dec 5, 2011
Could the connectedness of one person to another, the perception of placement be — vibration? What is the vibe of this place? What is the vibe of you? What is the vibe of brand? It’s possible that everything circulates, pulses, surges on the nature of vibe... Read More
by Tim Girvin | Places, Scent, Storytelling | Sep 11, 2011
2001 | Girvin photo journal, September: NYC MEDITATIONS ON PLACE AND THE PROFUNDITY OF SENSE | NYC: SEPTEMBER, 2001 ––––––––––––– The sight of scene unknowing and the scented perfume of dissolution It was a couple of weeks after 9.11.2001 that I, along with a Girvin... Read More
by Tim Girvin | Concepts, Retail, Scent | Dec 17, 2010
The study of scent, recollection and experience An obsession with scent: the fragrance of place It’s pretty clear, to anyone that works in the fragrance place of marketing, brand strategy, utilization of tactical “fume” in enhancing experience, that... Read More
by Tim Girvin | Artists, Concepts, Places | Jun 18, 2010
Working in NYC | Four explorations in 24 hours The second tour was a run, the following morning, out of the city to a place in Mountainville, upstate NY, a long-running gathering of a family tradition in building a sculpture reserve. “People ask how Ted Ogden... Read More
by Tim Girvin | Artists, Motion Pictures, Storytelling | Apr 11, 2018
APPROACHES OF BRANDED STORYTELLING IN THE CONTEXT OF IDENTITY. Paramount Studios Most people know we have a long history in the study of design and identity for films it’s been a legacy of decades of work and participating in hundreds of projects. It started out,... Read More