Search results for: messaging
by Tim Girvin | BRAND MYSTICISM, Uncategorized | Feb 1, 2018
THE JOURNEY TO THE HIDDEN CENTER OF THINGNESS [the it]: THE HEART, THE MEANING, THE MEMORY AND THE MOMENT IN THE MOMENTUM IN BRAND MYSTERY. What is the being of a brand? It’s a story. It’s a person. It’s a dream — it’s a visioning to another tier of neo-rightness and... Read More
by Tim Girvin | Brands, Cool People, Marketing 2.0, Retail, Storytelling | Oct 25, 2017
STORYTELLING NINTENDO BRAND DESIGN FOR NINTENDO ENTERTAINMENT SYSTEMS, GAME BOY, SUPER NINTENDO, VIRTUAL BOY AND ULTRA64. OLDER, LEGACY GAMING SYSTEMS are becoming more popular, as in antiquated coolness, old hip as new, dope software. Even Atari shows up in... Read More
by Tim Girvin | Concepts, Cool People, Designers | Aug 2, 2017
THE MYSTICAL ARCHITECTURE OF THE ALPHABET To know the past is to know the future. So in grasping the past, I look into the words to build design strategies — and what it means in the craft of the work, as well as the solution-finding of design [un]thinking. That is,... Read More
by Tim Girvin | Scent | May 3, 2017
Once you begin your walk into the working world of perfume, you’ll find that there is a place for you. There is a vale that holds scented secrets that are just for you, that just reach into your heart and the most profoundly happy memories of your life as a human,... Read More
by Tim Girvin | Brands, Human brands, Storytelling | Apr 4, 2017
THE PASSION OF INSPIRATION: YOU-BRANDING | HUMAN BRAND STRATEGIES FLAME ON! I met Tom Peters, just moments after his (as usual) carefully integrated marketing of “the brand called you” positioning. As ever, he knows how to get the work / word / world out there quickly... Read More
by Tim Girvin | Brands, Cool People, Motion Pictures | Mar 31, 2017
CREATING AN ALPHABETIC CODE THAT BRIDGES THE DIGITAL WORLD OF THE MATRIX Most know about our history on The Matrix, it began with a call, 19 years ago. The agent from Warner Brothers offered that Joel Silver wanted me in his offices, the following morning, to talk to... Read More
by Tim Girvin | Artists, Concepts, Designers | Mar 8, 2017
The Scribbling of Design Theorems — Drafting With Navigational Instruments The word scribe to script, as a verb, is a “scratching, a scribble, a marking.” Describe comes to mind, for in that scratching, definition and articulation of idea becomes manifest — and in a... Read More
by Tim Girvin | Concepts | Dec 27, 2016
SPACING-IN AND THE ART OF NOTHINGNESS. What if someone asked you to do nothing, all by yourself — just slow down, do nothing? Get quiet? Could you do that? Drift? But space-in, instead of spacing-out? In the frenzy of our present experience, we all struggle with the... Read More
by Tim Girvin | Concepts | Nov 1, 2016
DRAWN OUT IN BLACK AND THE ATTENTION TO DETAIL, IN THE SPATTERING OF INSPIRATION. When I was in college, I taught workshops to help my payment of the tuition, along with support from my family. I used variously colored butcher paper to do that — pulled, ripped out and... Read More
