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Project: Custom Lettering

Custom Lettering Overview Logotypes and typefaces All of the logotypes and typefaces we build are custom made for each client, bespoke for each scenario—from identity work to promotional purposes to extending design language across multiple platforms. Here, we...

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Project: Kettle

Kettle The Challenge It’s crunch time We think it’s safe to say that the Kettle Brand logo is well known and the product well-loved. As the creators of the “Kettle Chips” hand-lettered logo in the mid 80s, GIRVIN was honored when we were approached by Kettle again to...

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Blog: BRANDSHINE

SURPRISE: BRAND TRANSITIONING, SPECTACLE AT SHELF AND EPIPHANIC REDISCOVERY ––––––––––––– We were talking to a team of people about “epiphany at shelf.” Goes like: “there’s a product that I know. It’s familiar—I’ve heard something about it, I’ve seen some...

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Project: House of Matriarch

House of Matriarch The Challenge Do you believe in magic? The House of Matriarch believes in the transcendent power of fragrance and its ability to connect us to the past, present, and future. GIRVIN was honored to be chosen to create a full brand around House of...

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Blog: Listening to the hand

Seeing stories in Brands, Design and Gesture. As a leader of workshops, and team-related branding sessions, I tend to watch my teams very carefully. My last blog spoke to listening, and appreciative observation— how to study the evidences of emotion in the gestures of...

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Blog: WANDER. WONDER. WISDOM.

THE ART OF GETTING LOST. BRAND STRATEGY, GETTING LOST AND THE JOURNEY TO BEING FOUND. ALL THAT WANDER SHALL BE FOUND The Quest for Metaphor, Personal Symbolism and the Iconography of Journey IN THE WORK ON BRAND, THERE’S AN EMERGENCE: ENTERPRISES THAT LOSE THEIR WAY....

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