Search results for: love brands
by Tim Girvin | Brands, Concepts | Oct 23, 2014
And the Emotions of The Skin The realm of touch and brand holism. There are people that talk about their 360º branding experience. I talk to them, walk a ways with them. And watch. When you think about brand experience, the query point will be what feeling does the... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Oct 9, 2014
Who are you, anyway? In several recent conversations with client companies, there has been a gesture to a kind of invention — like: “make me something I’m not.” “trying to look, speak, sound and feel like something” else. “I don’t like how we look.”... Read More
by Tim Girvin | Brands, Interior Design, Places, Retail | Sep 22, 2014
Exploring Retail Architecture, Metaphor and Magic. I had a chance to observe the strategic evolutions of Nordstrom’s brand presence in my friendship with Dawn A. Clark, AIA LeedAP — lead architectural strategist and team leader in the newly evolving architectural and... Read More
by Tim Girvin | Brands, Cool People, Retail | Aug 19, 2014
PRODUCT STRATEGY, INDUSTRIAL DESIGN, FASHION, AND THEIR INTERTWINEMENT I was thinking about my relationship with the micro-camera, which — for years, that was a folio of 10s of 1,000s of photographs. After clearing out my files, and reducing the collections, I’m still... Read More
by Tim Girvin | Brands, Concepts | Jul 8, 2014
Studying the journey of brand, and those that gather around them. How close in are you? You say you know, but is that just you? Or others? I was working with a team in Texas, and we were talking about modeling brand relationships — how does a brand team synchronize... Read More
by Tim Girvin | Brands, Concepts, Places, Retail, Scent | Jul 1, 2014
Designing a Pathway of Personality, Fragrance and Their Retail Perfume Portal. In a note forwarded by retail strategist and architect, Dawn A. Clark, she notes Selfridges’ newest innovation — a Perfume Laboratory [Videolink]. As has been pointed out by many,... Read More
by Tim Girvin | Brands, Concepts | Jun 24, 2014
The Outlook, the Lookout and Looking Out And looking in, to Brand Experience Design. As designers, we’re looking in, and looking out. And in our experience with brand management, it’s never, alone, only the looking in — the insights of inner seeing. But too, it’s the... Read More
by Tim Girvin | Artists, Brands, Motion Pictures, Storytelling | Nov 2, 2008
Martha Holmes | Jackson Pollock Time©1949 Steve Lopez and Nathaniel Ayers: exploring concepts of the visual language of creativity, music, madness — and the warmth of humanity in redemption. “Madness is the salt that keeps good sense from rotting.”... Read More
by Tim Girvin | Concepts, Cool People, General, Storytelling | Sep 22, 2008
The BMW | Oracle Trimaran for the America’s Cup I’ve been a fan of BMW design for a long time. But I had a recent encounter that was breathtaking. I’ll get to that. The car of my beginnings was a 1972 2002. And what I savored about that car was... Read More
by Tim Girvin | Brands, Retail, Storytelling | Sep 19, 2008
Tom Barbitta is a friend of mine. A friend, as a client — a friend as an fellow explorer of story. A brand explorer. He believes in the power of story as a link to building relationships with people. Brand, in story, is solely about that — linking people... Read More
