Search results for: brand-instinct
by Tim Girvin | Artists, Brands, Designers, Interior Design, Marketing 2.0 | Nov 8, 2017
THE ILLUSTRATION OF THE MIND: FROM THOUGHT TO WORD IN DESIGNED LETTERFORM LINGUISTICS | ALPHABETS AS BRAND VOCABULARIES. Working on hundreds of logos and corporate identity packages, in decades of design and brand development for clients around the world, over time... Read More
by Tim Girvin | Brands, Concepts | Jun 28, 2017
CONCEPTIONS AND EXPLORATIONS OF INTIMACY: BRAND LOVE-MAKING? What’s the path for engagement? How does a brand move from enchantment, to engagement, to the interlacing of embracement? What is the way that people hold on to the storytelling of a brand in a manner that... Read More
by Tim Girvin | Brands, Designers, Marketing 2.0, Motion Pictures, Storytelling | Nov 17, 2016
Identity, Story & Experience Design What is the game but a microcosm of life’s journey — and play but a perspective of living life in the fullness of a self-made, self-perceived adventure into the realm of the fantastical, the mystical and the magical? Live large,... Read More
by Tim Girvin | Concepts, Marketing 2.0, Places, Retail | Nov 11, 2016
Closed All the Time? The Dead Shopfront Never Open, Shuttered Brands. I was trying to connect with — what I thought was an open resource — a brand, an enterprise, a place, a team of people. Nope. What if you were closed all the time? [Image: a door, Chicago, IL]. I... Read More
by Tim Girvin | Cool People, Motion Pictures | Sep 1, 2008
Several years ago I got a call from Paramount Studios to work on a project for JJ Abrams. I’d never heard of him, embarrassingly enough. Nancy Goliger, EVP of Advertising, told me to check out his TV shows, “Lost” and “Alias”. I watched... Read More
by Tim Girvin | Brands, Concepts, Interior Design, Retail, Scent | Dec 7, 2012
Diptyque | Paris Perfumed Environments: The Design of the Fragranced Retail Experience To every product, there is a story, to every story, there is a telling — and in every telling, there is a person that offers that tale. In this sequence of blogs, the notations have... Read More
