Search results for: Truth
by Tim Girvin | Brands, Concepts, Storytelling | Feb 27, 2014
Defining locality and brand presence What is on the surface and lies beneath? I was walking in the dark — that, a metaphor unto itself — and looking on the street, with the light filtering and flickering in the wind-riven trees, casting quivering shadows... Read More
by Tim Girvin | Artists, Cool People | Nov 18, 2013
Death comes even to the best of us. Very sorry to see this loss. Three days back, London. I recall the first time that I’d booked some clients at the [Hotel #1] ACE, Seattle. And I fretted about what they’d think [they were older clients, linked to an... Read More
by Tim Girvin | Concepts | Oct 10, 2013
SOUL, STORY, BRAND In the history of the work of strategy and design, when it comes down to it, what have you done? Is it about the roaring financial success you have achieved? Or is it about the learnings, the journey, the sorting of experiences? For my practice it... Read More
by Tim Girvin | Brands, Concepts | Oct 1, 2013
WHAT IF YOU’RE THE BRAND? We’ve written a lot about the brand of you. The truth of the brand will lie in the journey; in exploring any brand, our path is journey — what route has it been, what telling to the past, the present, the future? That goes... Read More
by Tim Girvin | Concepts, Storytelling | Sep 24, 2013
Go You To The Shadow World? It’s never about what you see in clarity alone, but what lies behind the Light. Certainty is never assured in anything. As a designer, when I’m working on a project, or a photo shoot, a story, a piece of writing, I watch for the... Read More
by Tim Girvin | Artists, Brands, Cool People, Retail | Jul 25, 2013
PRODUCT DESIGN, CAPTIVATION AND THE APPLE SIGNATURE I was talking to a young engineer about the principled ideation of Apple industrial design; that certain details are not only innovative not only in terms of product design creation — they didn’t exist... Read More
by Tim Girvin | Brands, Motion Pictures | May 23, 2013
Visualizing the layering of identity: Iron Man I was moving through, collecting and organizing some earlier Girvin studies for Paramount Studios, and hanging out in the theatre, looking at titling treatments, graphic identities for films and one sheet theatrical... Read More
by Tim Girvin | Concepts, General, Storytelling | May 10, 2013
Studying the Eye, In sight and the Touch of Seeing The Rhythm of Insight, Seeing-In — 1000 Eyes — the brushstrokes of Storytelling, the Rippling of Imagination I was looking into the eyes of a dragonfly that I’d arranged on a mapping, a cartographic... Read More
by Tim Girvin | Brands, Concepts | Apr 3, 2013
And the implications to brand, strategy and the target It’s been noted that, with the avid consumption and viewership of everything Jennifer Lawrence, the “Hunger Games” and Jeremy Renner’s rendering of “The Avengers” Hawkeye as a... Read More
by Tim Girvin | Brands, Concepts, Interior Design | Mar 13, 2013
Designing story, in place, the allegory of nature, space — in making a place I find myself in the study of the symbolic, the metaphorical — and, to the end, the magical. I recall when Apple defined the iPad as ‘magical.” An interesting choice... Read More