Seattle Humane
The Challenge
Ready Fur Change
The Seattle Humane Society selected GIRVIN to refresh their brand in advance of a major campaign promoting the construction of an animal shelter and teaching hospital.
The Solution
A Diamond in the Ruff
GIRVIN rebuilt Seattle Humane’s brand identity, opting for a shortened brand name –originally The Humane Society for Seattle King County –and selected new, brighter colors to better reflect the organization’s brand attributes. We also created marketing materials for both internal and external uses. These included the organization’s announcements, website, business papers, brochure, newsletter templates, flyers, vehicle wraps and brand style guide.
Strategy
Story
Identity
Environmental
Messaging
Naming
Packaging
Print
Website
And Beyond
“
Tim Girvin and his passionate team of animal lovers created a happy, colorful new brand identity for Seattle Humane that reflects our core mission of saving animals’ lives and completing families. We bring joy to the lives of people and pets, and we can’t thank the GIRVIN team enough for capturing that spirit in our new brand.”