by GirvinIT | | Jan 31, 2022
Viathon The Challenge Two-tired to take the lane A product development group within the Walmart corporate group approached GIRVIN with their idea for a line of high-quality yet affordable bicycles that would be sold only online, under their own as yet-to-be conceived...
by GirvinIT | | Jan 25, 2022
Emerald The Challenge Breaking Emerald Out of its Shell Emerald came to GIRVIN with one goal in mind; create a brand strategy that’s nuts and disruptive. The Solution Cashew believe it? The old Emerald logo looked like a vintage automotive emblem. We changed that by...
by GirvinIT | | Jan 19, 2022
Plaza Home Mortgage The Challenge Curb appeal GIRVIN’s challenge was to unite Plaza Home Mortgage’s authentic heritage with their improved technology, as well as to communicate their approachability and the benefits of having local offices that help communities and...
by GirvinIT | | Jan 18, 2022
Siren Song The Challenge From Dream To Destination The founders of Siren Song were inspired by southern France, coastal living, vibrant interiors, and exquisite experiences—and enlisted GIRVIN to build that dream from the ground up. The Solution The Song Of The Siren...
by GirvinIT | | Jan 11, 2022
Oh Baby Lingerie The Challenge It’s Your Baby GIRVIN’s team partnered in a brand refreshment assignment to retain some core brand elements and refurbish all brand attributes in support of every touchpoint for the Oh Baby brand. This included a logo refresh with...
by Hannah Moore | | Dec 31, 2021
Ennoble Beverages The Challenge Raise a Can The team at Ennoble Beverages needed new can designs for their line of TGI Fridays beverages. The request was to keep some of the feeling of the old designs while adding more energy and an elevated, premium feel to each can....
by GirvinIT | | Dec 16, 2021
MŌDRN The Challenge MŌDRN for the Masses Team members at Walmart.com were looking for a naming solution, as well as a positioned brand identity for a new line of upscale furniture, design: managed and curated, built for an emerging demography of customers:...
by GirvinIT | | Dec 15, 2021
MTI The Challenge MTI Matters MTI was in the midst of transition and needed support in envisioning a refreshed tier of intuitive messaging that aligned to their larger positioning. Their site needed a new coding solution that supported quick responsiveness for their...
by GirvinIT | | Nov 16, 2021
IT Cosmetics The Challenge A vision of beauty IT Cosmetics founder and creator Jamie Kern approached GIRVIN to build the strategy of her brand personality, with the offerings and product concepts based on her extensive experience as a model, TV news anchor and beauty...
by GirvinIT | | Nov 14, 2021
Therm-A-Rest The Challenge Meeting around the bush Therm-a-Rest sought out GIRVIN to consult on development of strategic positioning, identity program and packaging design for their innovative product line, as well as to frame the corporate presentation in the outdoor...