Search results for: human brand
by Tim Girvin | Concepts, Designers, Places, Storytelling | Oct 13, 2015
THE WAYFINDER’S ART. THE DESIGN OF SIGNS. Where to? The art of being lost and finding your way. I WAS LOST, NOW I AM FOUND. What of the emotionality of that experience — I’m lost? I’m found. I’m finding my way? To pleas of positioning and geographic self... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Dec 16, 2014
EBOLA AND BRANDING OR REBRANDING. I was talking to a GIRVIN colleague about the CDC’s management of the Ebola viral spread — from Africa, now stateside. That might be a question to rebranding [the CDC — to reliability,] as well. We’d talked about the legacy of their... Read More
by Tim Girvin | Brands, Luxury, Retail, Storytelling | Jul 23, 2013
THE HAND CRAFT OF RETAIL DESIGN IN THE BEGINNING, RETAIL DESIGN GOES BACK TO ONE SIMPLE PROPOSITION. “WHY SHOULD I BUY FROM YOU?” The implications of retail speaks to retelling — that is, there is a story, and another story, in a story — and... Read More
by Tim Girvin | Brands, Concepts, Marketing 2.0, Trends | Dec 28, 2012
Fire & Water Isn’t it so that the making of spirit — the ethanol-effused outcomes of herbal, vegetal, fruit-based titration and filtration — the quintessential search for the soul of boosted and intense flavoring — is one of perpetual... Read More
by Tim Girvin | Concepts | Dec 14, 2012
Doing goodness. Surely, some do. Sometimes the celebration of goodness would seem the higher calling, in the flurry of the unrelenting challenges we face. Video, here. From our friends at PSFK: In the words of Fernando Semenzato, SVP of Content for FOX International... Read More
by Tim Girvin | Concepts, Trends | Nov 7, 2012
Rethinking how ideas are shared The explanation of ideals, mapped in a navigation of content. “Where am I going, how will I get there — being lost, I don’t “get where I am” — “having a map, with information, I have a map, a... Read More
by Tim Girvin | Concepts, General | Aug 6, 2012
Handwriting, the message, and the carriage of content I can look at a person’s handwriting and know how it will work out [their relationship to me.] There are insights in the cartography of writing [handwriting as soul-mapping] — and these interplays: [the... Read More
by Tim Girvin | Concepts, General, Motion Pictures, Storytelling | Jun 11, 2012
SNOW WHITE AND THE HUNTSMAN | Archetypes in storytelling, repetitive patterning in the mythic dimension The question and the quest for the lineage of story patterning. (in-theatre screen, street and subway shots / girvin) There is a story, in a story, in a story... Read More
by Tim Girvin | Concepts, Places, Retail | Apr 5, 2012
DIWO @ FAB! Digital Dimension shop, Tokyo, Japan — from Fablab/Japan Hiroya Tanaka & Chiaki Hayashi | Fabcafé / FabLab [co]founders and Fab[lab]Visionaries/p> A CRAFTWORKS Café — collaborative, exploratory, experimental, “hack cultural.”... Read More
by Tim Girvin | Concepts, Places | Nov 28, 2011
GALLERY VI | THE STATE OF WOWNESS* SOMETIMES, IT’S LESS ABOUT THE MERE “GO THIS WAY” [OR DON’T] AND MORE TO GO ANOTHER WAY, SCENE, SEEN, BEAUTY, TOUCHED. ARTFULLY, THIS PATH. AS A LONG RUNNING DESIGNER OF SHOPFRONTS, SIGNING SYSTEMS, LOOKING AT... Read More
