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by Tim Girvin | Concepts, Cool People, Designers, Retail | Sep 22, 2008
Exploring the story, the man, the brand, Ralph Lauren I’ve met Ralph Lauren, but hardly to any degree that he’d recall. But I did have a connection with him, decades ago. Brief. And unforgettable, for me. Likely completely unknown to him. Why? I’d... Read More
by Tim Girvin | Brands, Concepts, General | Jan 17, 2008
I spoke to the Luxury Marketing Council about the concept of truth — authenticity — in the context of branding. It was more than that. It was also about the nature of the story, as part of the character of brand expression. It’s never just the story... Read More
by Tim Girvin | Cool People, Human brands, Storytelling | Feb 17, 2014
2011, photograph by ©Steve Henke The Agent, An Axiom of Ayurvedic Principles, the Founder of Aveda, Intelligent Nutrients, Moves On. Remarkable people have a weaver-like mingling of a tapestried storytelling that frames out the threading of their lives — they... Read More
by Tim Girvin | Concepts, Storytelling | Apr 19, 2013
While I was walking in the woods, the ancient layers told me their stories. [Image above by Justin Kern, altered by Dawn Clark, AIA, LEED AP] When I was young, in NY, my parents took me to the New York City Museum of Natural History [AMNS.] This was a whim reaching to... Read More
by Tim Girvin | Concepts, Human brands, Storytelling, Trends | Apr 8, 2013
Seeking the Wisdom of The Sage, the Leader of the Brand In any journey, you’ll go further if you go to the heart, the center, the fire of the leadership chamber — it is about the path to knowledge. When you work on, or inside, a brand, when you take a... Read More
by Tim Girvin | Concepts, Cool People, Storytelling | Mar 8, 2013
The writing of the eternal return: the perpetual script of spinning time When you contemplate the road forward, there’s a chance to look back, the path that brought you to where you are. [image above, from http://mattgirvin.org/] It’s difficult work, when... Read More
by Tim Girvin | Concepts, General, Trends | Dec 19, 2012
The immediate illustration of place and being. Finding the moment, in momentum Image above, an instant | Jakarta, Indonesia | Girvin I contemplate the instantaneous — and the drawing out of the drawn, the painted or scratched statement of the moment, closely... Read More
by Tim Girvin | Concepts, Cool People, Designers, General, Incubation | Jul 16, 2012
Building a wave, rippling out innovation and incubation strategies In the past, [1943 / Burbank] there was a team that built a remote, offsite-working, brainstorming and product innovation model called the skunkworks. Supposedly, the origination of the skunkworks... Read More
by Tim Girvin | Concepts, Cool People, General | Mar 1, 2012
In every brand story, there is a layering of story that reveals the humanity of brand, in seeking out the art of experience. In working on the innovation of brand strategy, finding that which might not be seen — and that which can offer a compelling insight into... Read More
by Tim Girvin | Concepts, Cool People, General, Motion Pictures | Apr 7, 2009
J.J. Abrams and a return to the authentic identity of Star Trek Eventually, we all go back. In looking to the heart of the work, we turn again to that upon which our heart first opened. And for me, the exploration of my practice, the efforts of examining the nature of... Read More
