Search results for: brand patterning
by Tim Girvin | Concepts, General, Storytelling, Trends | Sep 23, 2011
Being a teacher, there’s the line in the sand — the pass: it’s okay; the fail: it’s not. It is the yes, the no — it’s alright; it’s not. Being a strategist, a designer, a writer, plying the work of creative intelligence... Read More
by Tim Girvin | Cool People, General, Human brands, Luxury, Scent | Sep 9, 2011
What is the nature of the perfected marvel, in scent? Really — you smell marvelous? I got a note from Barneys New York. It was really about Byredo — I’d made some notes about them earlier. Y O U S M E L L M A R V E L ? Ben Gorham’s drawn up... Read More
by Tim Girvin | Brands, Cool People, Human brands | Feb 11, 2011
“Making a dent in the universe” — the drawn gestures of innovation and design strategy. We have a winner! The 10 billionth app, Paper Glider, was downloaded by Gail Davis of Orpington, Kent, in the UK. As the grand prize winner of Apple’s 10... Read More
by Tim Girvin | Concepts, Designers, Places | Dec 1, 2010
Image: Matthew Donaldson | Nowness collection The combination of strategy, designed experience, architecture, the holistic label of loving the story of wine. Over time, it’s been possible for Girvin to work on dozens of wine brands, as consultants in story,... Read More
by Tim Girvin | Cool People, Designers, Scent | Nov 3, 2010
What’s being said, the framing of design, in the containment of fragrance. Ancient containments | Museo Santa Maria Novella, Firenze (Girvin) Pierre Dinand, story and Girvin: collaborations, explorations and ideals: perfume bottled, scent packaged, story told.... Read More
by Tim Girvin | Brands, Concepts, Cool People, Human brands | Nov 1, 2010
Piano, noise, and translation: genius + the human brand > a sound making tool Linking up with friend Josh LaBelle, creative director, musical maestro at Seattle Theatre Group (I used to be a board member there), I had the chance to reconnect — after decades... Read More
by Tim Girvin | Concepts, Marketing 2.0, Retail, Scent | Oct 21, 2010
When scent becomes too much in retail environments and place making: fragrance awash in experience design Image courtesy of Warner Brothers (Inception) Abercrombe & Fitch, conflict and protest — a Fierce objection You might recall a time when, strolling at a... Read More
by Tim Girvin | Concepts, Storytelling | Aug 13, 2010
DRIVING, AND SHOOTING, IN A JOURNEY OF 4 HOURS. SPONTANEITY AND IMAGERY. I SPEND A LOT OF TIME LOOKING AT PHOTOGRAPHY — AND I WRITE ABOUT IT, DESIGN AROUND IT, SHOOT IT. AND I PACKAGE AND DESIGN OTHER PHOTOGRAPHER’S WORK. DOING THAT, GIVES ONE A RESPECT... Read More
by Tim Girvin | Concepts, Scent, Storytelling | Jul 20, 2010
Smoke, scent, perfume — the etymology of the mist of fragrance; examining the legacy of aroma, the waft of fire, in the history of language. The inspiration of smoke, scent and magic One might offer that, as a designer, I’ve spent a lot of time examining... Read More
by Tim Girvin | Artists, Human brands, Interior Design | Jun 7, 2010
Pierre Chareau’s Maison de Verre Considering a design inspiration based on mid-20th century industrial aesthetic In studying the design ethos of Starbucks retail design, I came into learning more about their strategy in a series of meetings working with another... Read More