Search results for: brandquest
by Tim Girvin | Brands, Cool People, Storytelling | Dec 12, 2017
WRANGLER®, BADLANDERS AND COWBOY SPIRIT. DESIGNING BRANDS AROUND AMERICAN COWBOY ETHOS. I noted the Wrangler event in Vegas [now running] and it reminded me of my journeys into farm-work, bull riders and cowboy culture — here and abroad. We have deep history in the... Read More
by Tim Girvin | Artists, Brands, Designers, Interior Design, Marketing 2.0 | Nov 8, 2017
THE ILLUSTRATION OF THE MIND: FROM THOUGHT TO WORD IN DESIGNED LETTERFORM LINGUISTICS | ALPHABETS AS BRAND VOCABULARIES. Working on hundreds of logos and corporate identity packages, in decades of design and brand development for clients around the world, over time... Read More
by Tim Girvin | Artists, Concepts, Storytelling | Jun 7, 2017
THE BASTARD LETTER | LITTERA BASTARDA, JON SNOW & THE CALLIGRAPHY OF THE GAME OF THRONES GIRVIN CALLIGRAPHY CLASSES WALK OUR TEAMS BACK IN TIME — THE CRAFT AND HISTORY OF THE LETTER, A JOURNEY IN PALAEOGRAPHY AND CULTURAL HISTORY. What was drawn then, what was... Read More
by Tim Girvin | Brands, Concepts, Incubation, Storytelling | Feb 22, 2017
HOW’S THAT FEEL? Girvin BRAND REACTIVITY: THE INTUITIVE RESPONSE IN INSTINCTUAL RECOGNITION IN BRAND STRATEGY THESE ARE THE DAYS OF EXPERIMENTS: EVERYWHERE, EVERYTIME. AND GREAT IDEAS, INSPIRATIONS, AND ANSWERS — COUPLED WITH THE WISDOM OF EXPERIENCE — CAN CLICK IN AN... Read More
by Tim Girvin | Brands, Concepts, Marketing 2.0, Storytelling | Jan 31, 2017
FLINT + SPARK = FLAME ON! THE ETYMOLOGY OF BRAND, INNOVATION, CULTURE + FIRE BRANDFIRE | THE ENTERPRISES THAT ARE FIRED BY PASSION As a designer, presuming strategic intention, the practice of designing — buildings, print, objects — is never about what’s on the... Read More
by Tim Girvin | Brands, Concepts, Storytelling, Trends | Nov 29, 2016
The Question of Belief lies in its etymology, for to believe is to “be love.” Brands and love, in a foundational strategy, suggest and intertwinement of passion, enchantment and embracement. There is love and passion in the making and the makers of brands — and so... Read More
by Tim Girvin | Brands, Concepts, Trends | Oct 4, 2016
Cumular Thinking: Crowdsourcing minds and gathering the principles of cumularity Mist and collective examination of the mystery of ideas — The Cloud mind: the metaphor of fluent vapor — the clouded allegory in the context of computing, burgeoning creative, a... Read More
by Tim Girvin | Concepts | Jun 21, 2016
THE SENSE OF PUSH. AND PULL. AND PLAY. Sometimes, in the strength of the passionate moment, the voice of the impassioned telling — accentuating the potent momentum — there’s a need for force. FORCE ACTIVATES. And force can captivate. Enchantment: As the energy passes... Read More
