fbpx

Search Results

Search results for: brand patterning

Blog: Symbolic Emblems

SYMBOLIC EMBLEMS FOR INTERIORS: DESIGNING TALISMANS FOR A PLACE The Journey of Design, Place-making and Creative Environments: Archetypal Signage and Magical Badges As any designer knows, to brand and experience design, there is a link between storytelling and...

Read More

Blog: Go Slow, Go Sure

Sometimes the best path Is the slow and watchful. Recently, I’ve been asked to design some signs — which, on a remote road, ask kindly: “Please Go Slower.” Sometimes in the planning of strategy, for your life, brands and other enterprises — striking out the...

Read More

Blog: Strategies…

Spell-binding and the Magic of Nomenclature Strategies of Naming The Naming of Things THE MYSTICAL ROOTS OF THE GATHERING — AND CALLING — OF NAMES. What is your name? I can speak it not. Name me, and you hold my power. An ancient principle of vocalization...

Read More

Blog: FOCUS | CLARITY | PERCEPTION

WATCHING, LISTENING, ATTUNEMENT In the intertwining of life, work and brand, there are keys to actualization and mobilization. In my experience, the notion of attention and focus are at the heart of how people either reach-out, or reach-in — it’s how the exchange...

Read More

Blog: What Is Your Name?

Contexts of Nomenclature and Meaning. According to the Greeks, “the etymon is the name of the true thing.” Etymos=true. What that means is that a name is a deep name, and that the truth would be told. Etymon — comes from the Greek for “truth” — and powerful names for...

Read More

Blog: Spice and Perfume

The Legacy of Fragrance Design and Perfume, Taste Innovation and Spice Strategy In a workshop in Oregon, we studied the layering of taste and scent in new product development innovation summits. What came clear in the study group was a kind of synaesthesia of...

Read More