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by Tim Girvin | BRAND MYSTICISM, Interior Design | Aug 7, 2019
Experientiality. A quick scan of the dictionary shows nothing, just words that are “around” this spelling—experience and experientially. I thought when I first used it that I’d made it up. But there is more to it—from two sides: one]—from the Latin, experiri—which is... Read More
by Tim Girvin | Cool People, Motion Pictures, Storytelling | Sep 12, 2018
THE DESIGN OF THE SERPENT AND THE RAINBOW. Isn’t it so that there’s a pattern? As a person that’s been writing strategy and designing for just short of a half century, I get around. See things. I see into things as a designer and a professional; and I see things as a... Read More
by Tim Girvin | Brands, Concepts, General, Interior Design, Places, Retail, Scent, Storytelling | Apr 9, 2008
On the 20th, last month, I’d connected with a friend, Tim Lauren, to explore the Store One | Starbucks, Pike Place Market. We’d met, examining, talking about brand management and experience planning. Tim comes from the space of experience design... Read More
by Tim Girvin | Concepts, Storytelling | Feb 2, 2016
THE BIRTH OF LIGHT THE QUEST AND THE LEGENDS OF THE LIGHT FINDER I was holding light, an illumination that reminded me of a salamander of the luminous, curling like an embryo — light lizard. This, on a full-mooned night, the radiance spilling down and lighting the... Read More
by Tim Girvin | Concepts, Places, Storytelling | Sep 25, 2014
There is the sign, which is a way — a tool to explain process and direction, to instruct, to mark, to place: made. The Ace Hotel, Expressed Metal Plate But to the notion of place-making, how that sign is made, gesture or stone, or cut metal, wood can tell a layering... Read More
by Tim Girvin | Concepts, Storytelling | Sep 17, 2013
Designing Divination — the Craft of your Path Built by Hand and Shown in the Throw The pick of the draw — and the drawing out, the woven journey, the thread of path, and the cartography of the psyche. What you see is what you get; what you get is what you... Read More
by Tim Girvin | Brands, Concepts, Cool People, Designers | Jan 18, 2012
Design, brand foundations and Silicon Valley: opening the channels to brand origination. “I know that there’s a story here, but how will people get it? What is the story, what’s cool about it — and why would anyone care?” I was thinking... Read More
by Tim Girvin | Cool People, General, Human brands, Incubation, Places, Scent, Storytelling | Aug 24, 2011
Starbucks, Pike Place Market — the beginnings of a branded world. A brand becomes a world: (tenet, intention, cult and culture, community and audience: engagement + embracement = enchantment). This world, built and evolving — founded on the inspiration of... Read More
by Tim Girvin | Concepts, Cool People, General | May 11, 2009
Storytelling the birth of emergency care in Seattle — and the US. How many of us have been in an ambulance? How many in an accident? An emergency room? A trauma center? Personally, I’ve been in none — as a patient. But I’ve guided many to them.... Read More
by Tim Girvin | Brands, Interior Design, Retail | Mar 20, 2009
I found this story, and thought I’d post it. It’s from a couple of years ago, but it is still layered with details about how I see this store. I offer this grouping of images, shot at Apple’s new store in NYC on 5th and Central Park South, as a kind... Read More
