Search results for: innovation / CHANGE
by Tim Girvin | Brands | Feb 14, 2019
BUILDING BEAUTIFUL BRANDS: CAUSE MARKETING, HUMANITARIAN BRAND-BUILDING AND CHARITABLE PROMOTIONS. I REALIZED, SOME TIME BACK, WORKING FOR AS LONG AS I HAVE, THAT BUILDING BEAUTIFUL BRANDS, HOLISTICALLY RICH, ROBUST AND BEAUTIFUL, VISUAL AND TEXTUALLY ARTICULATED... Read More
by Tim Girvin | Brands, Designers, Marketing 2.0, Motion Pictures, Storytelling | Nov 17, 2016
Identity, Story & Experience Design What is the game but a microcosm of life’s journey — and play but a perspective of living life in the fullness of a self-made, self-perceived adventure into the realm of the fantastical, the mystical and the magical? Live large,... Read More
by Tim Girvin | Brands, Concepts, General, Interior Design, Places, Retail, Scent, Storytelling | Apr 9, 2008
On the 20th, last month, I’d connected with a friend, Tim Lauren, to explore the Store One | Starbucks, Pike Place Market. We’d met, examining, talking about brand management and experience planning. Tim comes from the space of experience design... Read More
by Tim Girvin | Brands, Cool People, Retail | Aug 19, 2014
PRODUCT STRATEGY, INDUSTRIAL DESIGN, FASHION, AND THEIR INTERTWINEMENT I was thinking about my relationship with the micro-camera, which — for years, that was a folio of 10s of 1,000s of photographs. After clearing out my files, and reducing the collections, I’m still... Read More
by Tim Girvin | Concepts, Marketing 2.0 | Jan 14, 2011
BMW and the physiology of branding the eyes with flash effect. What about the idea of using image flashing to imprint the retinal curvature of the inner eye thereby burning the image into their sight? This year will surely be about change. And innovation. And... Read More
by Tim Girvin | Brands, Retail | Jan 7, 2011
Aligning leadership, retail expression, innovation and brand identity: what’s happening with Starbucks? Lots of friends have been forwarding me comments and remarks on the transitions of the new mark design created internally at Starbucks for their new promise... Read More
by Tim Girvin | Brands, Concepts, Marketing 2.0, Storytelling | Sep 12, 2009
Apple: Steve Jobs, Applications, App Store and community Indulge me for a moment, would you? Scan this literary framing for a word — below. One word, over time. Think of it as poetry for the instant, prose for the momentous, lines for just now.... Read More
by Tim Girvin | Artists, Brands, Cool People | Jan 5, 2009
Björk, the venture capital of the imagination. Björk “I will not be able to live with my own conscience when my grandchildren drive around Iceland and it’s just full of factories and smelters.” -Björk My first connection with Björk was through the... Read More
by Tim Girvin | Brands, General, Interior Design, Places, Retail | Dec 14, 2008
I’ve been looking for truth. I’m looking for truth in my self — what do I do, in practicing what I tell, preach, to others. And telling the truth in the reign of the firm — what we do, what we offer, and how we go about doing it, in finding the truth and the heart of... Read More
by Tim Girvin | Brands | May 23, 2024
When we study “design thinking, it comes back to a sequence of thoughtful evaluations and engagement with analysis—but too, an exploration of the context of emotion—as tactics are framed to capture feelingness, which flow into the humanity of brand, untethered... Read More