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by Tim Girvin | Concepts, Storytelling | Aug 14, 2019
THE ART OF GETTING LOST. BRAND STRATEGY, GETTING LOST AND THE JOURNEY TO BEING FOUND. ALL THAT WANDER SHALL BE FOUND The Quest for Metaphor, Personal Symbolism and the Iconography of Journey IN THE WORK ON BRAND, THERE’S AN EMERGENCE: ENTERPRISES THAT LOSE THEIR WAY.... Read More
by Tim Girvin | Brands, Places, Storytelling | Feb 27, 2019
DESIGNING PLACES: EXPLORING THE DEEP METAPHORS, SYMBOLS AND ARCHETYPES IN PLACES MADE RETHINKING EXPERIENCE STRATEGY In the journey of designing guest enchantment pathways, customer experience procession, there is one path to consider—step by step, what is the... Read More
by Tim Girvin | Brands, Concepts, Uncategorized | Apr 12, 2017
CELEBRATING THE UNSEEN Into The Mist: Time ticks as you walk in the dark, emerging or failing light — and you realize that your true reliable momentum measure is the sound of your heels — moment to moment: pavement, gravel, pea, grass, chipped woods, snow and ice.... Read More
by Tim Girvin | Concepts, Marketing 2.0, Places, Retail | Nov 11, 2016
Closed All the Time? The Dead Shopfront Never Open, Shuttered Brands. I was trying to connect with — what I thought was an open resource — a brand, an enterprise, a place, a team of people. Nope. What if you were closed all the time? [Image: a door, Chicago, IL]. I... Read More
by Tim Girvin | Concepts, Places | Apr 5, 2016
SYMBOLIC EMBLEMS FOR INTERIORS: DESIGNING TALISMANS FOR A PLACE The Journey of Design, Place-making and Creative Environments: Archetypal Signage and Magical Badges As any designer knows, to brand and experience design, there is a link between storytelling and... Read More
