Search results for: DESIGN THE SIGNATURE
by Tim Girvin | Brands, Concepts, Storytelling | Mar 12, 2015
Your Brand, too full of “stuff?” What could you take away? In the question of our search for full and robust brands, building them, finding the heart of them, it becomes a query — “when is too much?” Sometimes, it’s better to stay at the heart — the work that resides... Read More
by Tim Girvin | Concepts, Storytelling | Aug 26, 2014
What is the thing? As in every thing, I begin as a writer, I look into the heart and history of words, to learn more about their original heat — what was their sparking ignition? I contemplate my use of many words as deeper meditations on patterning. Where did the... Read More
by Tim Girvin | Concepts, Cool People, Places, Storytelling | Aug 7, 2014
And In Your Search, What Have You Seen? I was thinking about people that I’ve talked to — to learn more about their history. Not what they’re doing, what their job is, but rather — where have they been, and what have they seen? Scene, seen? [Image above: T R A I L E R... Read More
by Tim Girvin | Brands, Concepts | Jun 24, 2014
The Outlook, the Lookout and Looking Out And looking in, to Brand Experience Design. As designers, we’re looking in, and looking out. And in our experience with brand management, it’s never, alone, only the looking in — the insights of inner seeing. But too, it’s the... Read More
by Tim Girvin | Cool People, Motion Pictures | May 15, 2014
Cinematic innovations Launched at Seattle’s Cinerama Reaching back, we worked for Doug Trumbull on Brainstorm. Like any theatrical advertising effort, you’ve got to know the story, and the tenets of its production design and technical strategy, to create... Read More
by Tim Girvin | Concepts, Cool People, Designers, Retail | Sep 22, 2008
Exploring the story, the man, the brand, Ralph Lauren I’ve met Ralph Lauren, but hardly to any degree that he’d recall. But I did have a connection with him, decades ago. Brief. And unforgettable, for me. Likely completely unknown to him. Why? I’d... Read More
by Tim Girvin | Concepts | Sep 11, 2008
Exploring the journal as journey — and finding the truth in your self. Where are you going, anyway? What do you have to say for your self? Where have you been? What do you care about? And finally, given all that, what does it mean — to you, to others, to... Read More
by Tim Girvin | Brands, Motion Pictures, Trends | Jul 21, 2008
Exploring brand in the context of experience design and impression: movie picture brand strategy. I’ve liked Christian Bale’s impression of Bruce Wayne since the beginning; but I’m anticipating that Christopher Nolan drives a great deal of the... Read More
by Tim Girvin | Concepts | Jun 28, 2008
Examining space, patterning, experience, design, memory and placemaking. I’ve been exploring the idea of pattern in space. But more about space, and surprise, and story — in place. And I continue that exploration. You know that. What about this? Space... Read More
by Tim Girvin | Brands, Cool People, Designers, General, Storytelling | May 10, 2008
Brand explorations of choppers, hot rods, tattoos, pin striping and the art of kustom kulture: Don Ed Hardy and Von Dutch. How might that alignment be imagined — a link between the above? I’ve been exploring invented brand culture — that, in the one,... Read More
