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by Tim Girvin | Interior Design, Places, Trends | May 17, 2013
The Waves of Brand Story from the Light When I walk into a place, I think about what I feel. When I watch a person — in my room, my immediate space, I watch them wholly. When I look at, read a story, I try to sense it, that telling, before I do anything else. I... Read More
by Tim Girvin | Concepts, Storytelling | Apr 19, 2013
While I was walking in the woods, the ancient layers told me their stories. [Image above by Justin Kern, altered by Dawn Clark, AIA, LEED AP] When I was young, in NY, my parents took me to the New York City Museum of Natural History [AMNS.] This was a whim reaching to... Read More
by Tim Girvin | Brands, Concepts | Apr 10, 2013
Exploring the heart and soul of brand, story and personality There’s a journey in getting to the heart of brand, and in a manner, it will be about finding the light that lies at the end of that voyage, or in the center of that conclave. I’m always looking... Read More
by Tim Girvin | Concepts, Human brands, Storytelling, Trends | Apr 8, 2013
Seeking the Wisdom of The Sage, the Leader of the Brand In any journey, you’ll go further if you go to the heart, the center, the fire of the leadership chamber — it is about the path to knowledge. When you work on, or inside, a brand, when you take a... Read More
by Tim Girvin | Brands, Concepts, Places | Apr 5, 2013
Exploring brand culture, in a circumspect study I was talking to a client about getting into a place — “when you’re in, what do you see, what do you sense?” Being one that works in retail and restaurants, as an experience designer, I tend to... Read More
by Tim Girvin | Brands, Concepts | Apr 3, 2013
And the implications to brand, strategy and the target It’s been noted that, with the avid consumption and viewership of everything Jennifer Lawrence, the “Hunger Games” and Jeremy Renner’s rendering of “The Avengers” Hawkeye as a... Read More
by Tim Girvin | Concepts, Cool People, Storytelling | Mar 8, 2013
The writing of the eternal return: the perpetual script of spinning time When you contemplate the road forward, there’s a chance to look back, the path that brought you to where you are. [image above, from http://mattgirvin.org/] It’s difficult work, when... Read More
by Tim Girvin | Cool People, Interior Design, Marketing 2.0, Trends | Jan 29, 2013
The Touch of the Hand, the Human Presence, Retail Experience Design When I work on a restaurant, I always ask about the chef: “is he, or she, planning on being there, being present, consistently?” That, alone is a compelling proposition to managing the... Read More
by Tim Girvin | Artists, Cool People, Human brands, Storytelling | Feb 8, 2013
There’s a story in the story, there’s a poem in the poem, there is a place within the place. [image: girvin | Seattle, 2012] In the realm of any study, the student realizes that there are layers to comprehension — one understands the bare facts,... Read More
by Tim Girvin | Concepts, Marketing 2.0, Places | Dec 21, 2012
How to plan and design a menu? Key is close collaboration — and knowing the diner, the experience strategy, the character of illumination, stylistic consciousness, and the budgeting of items in relation to the financial strategy of the brand. A menu, like the... Read More
