Search results for: brand-instinct/
by Tim Girvin | Brands, Concepts, Marketing 2.0, Retail | Oct 31, 2009
Better than a store, you can eat there: Microsoft Café Exploring a new conception from Microsoft, a café in Paris — to be short-lived, yet an interesting telling on the principles of relationship development. But, Windows 7? Imagery sources Like good... Read More
by Tim Girvin | Brands, Concepts, General | Aug 26, 2009
Exploring the construct of brand, community, enterprise and the work that we do. I’ve been a designer for a long time; and working in the creative space is in my blood. My mother was a painter, an artist in every sense of the world, the word. My father is a... Read More
by Tim Girvin | Cool People, Designers, General, Interior Design, Places, Storytelling | Jul 17, 2009
Girvin | Movement: examining place, foundation and the archaeology of brand experience Girvin is moving, after a couple of decades in the same place... Read More
by Tim Girvin | Concepts, General, Motion Pictures | Apr 24, 2009
Studying the music, the mind, the meaning — cinematic brand strategy and design. The mind of the soloist, the split mind in the brilliance of the schizophrenic — how is the passion of melody, of harmony, newly sensed and seen? Last night, I was talking... Read More
by Tim Girvin | BRAND MYSTICISM, Concepts, Retail | Aug 3, 2023
The Patterning of a Place, Storytelling Symbols in Space Culturally, any explorer of the world’s architecture will sense and see symbolic dimensions expressed in how places are designed—a cathedral would be an obvious journey-making in symbolic expressions. It might... Read More
by Tim Girvin | Motion Pictures, Storytelling | Jan 12, 2023
DESIGNING LOGO ART IN THE CONSTRUCT OF PALÆOGRAPHY AND LETTERFORM CHRONOLOGICAL SEQUENCE. GIRVIN MOVIE LOGOS In a string of presentations in LA, as well as other parts of the country, I’ve spent time walking our process to motion picture studios, advertising agencies... Read More
by Tim Girvin | BRAND MYSTICISM, Brands, Concepts, Storytelling | Aug 25, 2022
VISUALIZING INFORMATION AS A STORY In a recent grouping of discussions, with a late 19th century-influenced designer, innovator and color theorist, we talked strategy and the tiering of information—in her brand-building around the presumptions of color gravity: the... Read More
by Tim Girvin | BRAND MYSTICISM, Concepts, Storytelling | Mar 30, 2022
DESIGN STRATEGIES, DEEP BRANDING, METAPHORICAL NARRATIVES Of course, we have a different way of thinking about the alphabet—as designers, as brand fire starters, letter crafters and identity theorists. If you’re thinking about a letter—what’s your favorite? Me? X. As... Read More
