Search results for: brand recollective
by Tim Girvin | Brands, Concepts, Designers, General, Luxury, Retail, Trends | Apr 2, 2008
Exploring the concept of an emerging dark luster in design, it might be more so about the exhausting confusion and difficulties of the present market — and the swirling chaos of the near future. What’s happening now? Is the end nigh? Or night, near? What... Read More
by Tim Girvin | Brands, General, Motion Pictures | Dec 12, 2007
As a developer of campaign theming, in direct marketing development, ranging from department stores to retail products, theatrical marketing to entertainment design, the soul of the direct marketing story can lie in the very heart of the conceptual visualization... Read More
by Tim Girvin | Brands, General, Luxury, Retail | Dec 27, 2007
Susan DeChillo | The New York Times I first met Steve Jobs in the 80s. Actually, it was at Stanford. He was there, speaking. And I was there, listening. Afterwards, I went up to introduce myself. And we went from there. I worked on the Macintosh launch and technology... Read More
by Tim Girvin | Concepts, Places, Scent | Feb 4, 2014
THE BRAND AND FRAGRANCE STORYTELLING STRATEGIES OF COMME DES GARÇONS “There is no plan.” Rei Kawakubo As a blogger on design, and on perfume, and architecture, I’m always looking for threads, entanglements and weaving between lines of thinking action... Read More
by Tim Girvin | Brands, Cool People, Retail, Storytelling | Jul 30, 2013
When You Get Out There. For the Curious, More Can Be Found. Doors opened, entries walked, the pilgrimage taken. When you get out there, closer to the heart of the story, the feeling of it: the place, the brand, the people, the story, can be found. For nearly 20 years,... Read More
by Tim Girvin | Brands, Marketing 2.0, Storytelling | Nov 12, 2012
Cross promoting brand disparity in new conceptual alignment Frankly, knowing the leadership at Fluke Corporation, I can’t imagine that they saw, or were offered a comment on the use of their video promoting vibration sensing for a grouping of exceptionally well... Read More
by Tim Girvin | Brands, Cool People, Marketing 2.0, Retail | Jul 27, 2012
T H E S T O R Y O F C H R I S P F E I F E R — A M A N A N D A D R E A M AND FRANK’S REDHOT! What if you had a dream — the perfect new beverage composite — a packaged innovation? How would you make it so? Happily... Read More
by Tim Girvin | Concepts, General | Feb 14, 2012
love me, do; and I will love you — and indeed — shall love:love All days. TO THE LOVE OF WORDS, THEIR MEANINGS AND MANNER, LOVE DOUGLAS HARPER Love daze. Any day should be about love. Love found, love newly discovered, long savored. It is the holding, the... Read More
by Tim Girvin | Brands, Concepts, Cool People, Designers | Jan 18, 2012
Design, brand foundations and Silicon Valley: opening the channels to brand origination. “I know that there’s a story here, but how will people get it? What is the story, what’s cool about it — and why would anyone care?” I was thinking... Read More
by Tim Girvin | Concepts, Interior Design, Places | Oct 28, 2011
FINDING THE HOT LINE, TO STORY AND SOUL I was walking the street, and came upon the asphalt and tar, street laying truck — with a sign that said: “POTHOLE HOTLINE.” If you find a pothole — call them, and they’ll fix it. I was more... Read More
