Search results for: brand-instinct/
by Tim Girvin | Cool People, Human brands | Jan 20, 2011
The Fresnel light lens as metaphor Image: Girvin The rippling of leadership strategy and structure: brilliance, radiance and the rays of innovation. The metaphor of the amulet, the charisma and the vibe of Apple — prophecies of evolution. There are those that... Read More
by Tim Girvin | Brands, Concepts, General, Retail, Trends | Dec 13, 2010
Exploring the concept of clustered retail — microshop villages Brand, story, the hunt and connection — a nexus of inspiration and ideation In my circulation in Seattle and NYC — two places where Girvin offices are — I find the wandering way to... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Jul 22, 2010
What are you paying attention to? And in that equation, what are your customers paying intention to? What drives them to intentionally pay attention? There’s tension in that balance. Sometime back, I’d connected with Lynda Weinman and her husband, Bruce... Read More
by Tim Girvin | Brands, Designers | May 27, 2010
Art, branding and jewelry I had an experience in working with the fragrance group at Bulgari, along with another friend, an executive marketing partner there, that moved on to build the brand Gilt. Recently, the concept of exploring the art of jewelry and its... Read More
by Tim Girvin | Concepts, General, Marketing 2.0, Trends | Jan 25, 2010
Art on streetscape | holding construction and the impending quietude in the wait for financing Still, most people are waiting for financing; that is, the banks, while mostly funded back in government bailouts, repaid in context, other major projects are sitting and... Read More
by Tim Girvin | Artists, Brands, Concepts, Storytelling | Aug 17, 2009
Exploring the origin, development and renewed applications of the word. Brand storytelling, animated in humanized beauty — mind, thought, hand, expression. Calligraphy is beauty and writing, combined. And it’s long been seen as a kind of remote and obscure... Read More
by Tim Girvin | Artists, Concepts, General, Interior Design, Places | Aug 8, 2009
The opening of the mimetic thread: patterning in place made. I realize that everything we do, everything that one does, either goes forward, in the advancement of that personal melody in the capacity of experience — or, perhaps, it goes back, to the beginning... Read More
by Tim Girvin | Artists, Cool People, Luxury, Retail, Trends | Dec 14, 2007
I’d worked for Yves Saint Laurent to explore the story in the context or retail design and brand strategy a year ago — working under the leadership of YSL President Laura Lendrum and her EVP | Retail Design, Claudia Cividino. The work was a gathering, a... Read More
by Tim Girvin | Concepts, General, Storytelling | Aug 23, 2007
Visual Thesaurus visualizations, brand development and GIRVIN. —- As a designer, and someone that works in the space of branding and the human character of business communications, writing plays a significant role. Moreover, there’s the issue of how people... Read More
