Search results for: type design
by Tim Girvin | Brands, Storytelling | May 9, 2019
THE STRATEGY OF EXCAVATION, BRAND ARCHÆOLOGY AND JOURNAL WORK CREATIVE MAPPING THE JOURNEY OF BRAND FUTURITY THERE’S WHERE YOU ARE. WHERE YOU’VE BEEN. AND WHERE YOU’D LIKE TO BE. HOW COULD YOU GET THERE— IGNITING THE FUTURE? WHEN WE’RE STUDYING A CHALLENGE,... Read More
by Tim Girvin | BRAND MYSTICISM, Brands, Concepts, Trends | Jan 17, 2017
Design as a Transportive Tool ––––––– We’ve talked about sigils. Most of you might know about the sigil as a House Seal in the Game of Thrones. And I’ve written long about them — the sigil, the signal, the signature, the signing. The seal and the signet. I reach back... Read More
by Tim Girvin | Concepts, Cool People, Marketing 2.0, Places, Retail, Trends | Sep 13, 2016
ARCHETYPAL SYMBOLOGY AND THE DESIGN OF PLACE Design thinking and the exploration of deep metaphors When I was working as a brand / design strategist on Procter & Gamble, on brand innovation, I’d partnered with a closely-aligned and roving colleague there, Iain... Read More
by Tim Girvin | Brands, Cool People, Human brands, Marketing 2.0, Storytelling | Aug 9, 2016
THE STRATEGY OF THE HUMAN BRAND | PEOPLE, PASSION AND THEIR BUSINESSES? EXPLORING THE ALIGNMENTS BETWEEN PERSONAL BRANDING AND ENTERPRISE: WHAT LIES BENEATH? Photo by Dawn Clark, AIA LEED AP Every brand is made by and for humans. Every human could be a brand. What’s... Read More
by Tim Girvin | Concepts, Places | Apr 5, 2016
SYMBOLIC EMBLEMS FOR INTERIORS: DESIGNING TALISMANS FOR A PLACE The Journey of Design, Place-making and Creative Environments: Archetypal Signage and Magical Badges As any designer knows, to brand and experience design, there is a link between storytelling and... Read More
by Tim Girvin | Brands, Concepts, Interior Design, Places | Sep 17, 2012
Patterning brand & brand patterning – – developing typologies, morphologies of brand experiences | Graffiti Café, Varna, Bulgaria The nature of experiences, pattern language, visualizing layers of patterned context in place, message and ideology.... Read More
