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by Tim Girvin | Concepts, Motion Pictures, Storytelling | May 31, 2016
Working from Scratch: Customized Type Face Design, Font Development and Motion Picture Design The presumption is — design by hand and the work is better. Is that right? In the study of aligning idea to shining, brand to epiphany, inspiration to magic — there is the... Read More
by Tim Girvin | Concepts, Cool People, Designers | Apr 19, 2016
Branding Buildings | Building Brands — Aligning Typefaces With Architecture In my earlier years I lived in a neighborhood laden with architects — like when I was 12 years old, in Spokane, Washington. I lived in a MidCenturyModern house [the one at 42nd & Perry]... Read More
by Tim Girvin | Cool People, Motion Pictures | Sep 1, 2008
Several years ago I got a call from Paramount Studios to work on a project for JJ Abrams. I’d never heard of him, embarrassingly enough. Nancy Goliger, EVP of Advertising, told me to check out his TV shows, “Lost” and “Alias”. I watched... Read More
by Tim Girvin | Brands, Designers, General, Interior Design, Luxury, Retail | Mar 18, 2008
I was favored with the opportunity to partner with the leadership of Yves Saint Laurent | North America in the development of a brand retail strategy for their flagship store, to be rolled out nationally. How done? We used Girvin’s proprietary BrandQuest®... Read More
by Tim Girvin | Concepts, Storytelling | Oct 21, 2014
The Signature of Your Presence You have style. Sure, there are your clothes. Your shoes. Your hair Your house, your apartment, your car — and the summary of your brand relationships. Then there is the style of you. Who are you — what do you stand for? What do you care... Read More
by Tim Girvin | Concepts | Jul 5, 2008
Exploring chaos and spectacle, designed events and disaster, celebration and siege. 7.4.08: Or at least, that’s what it felt like, late last night, down on the waterfront, Brooklyn Bridge, with thousands of others, running, milling, surging. But with courteously... Read More
by Tim Girvin | Concepts, Designers, General, Retail, Trends | Feb 18, 2008
Slow time design by Thorunn Arndottir (Iceland) – clock bead dropping for time measurement (NYTimes) Real Slow | Seeking truth in moving slower I, for one, would comment that my life’s overwhelmed with speed. Getting projects, getting them done quickly, moving... Read More
by Tim Girvin | Concepts, General, Scent | Oct 19, 2007
Scent is the most powerful of the five senses. How can companies use scent to attract customers? How can it be used as a marketing tool? It’s important to think of scent as a kind of layering of experience. For example, scent alone won’t instantly... Read More
by Tim Girvin | Brands, Concepts, Cool People, Storytelling | Mar 20, 2013
The Marking of Meaning, Goodness and Brand Storytelling. We think about the idea of design as a kind of signature — with mind, motion, memory and meaning. What is design — but the sign, illustrated. And of course, to signing and illustration, that would be... Read More
by Tim Girvin | Concepts, Storytelling | Jul 30, 2012
Contemplations on the spin — the whorl of us: our path, the ISS [a night journey]. And a question posed: Where have we been? Where are we going? And what will we do when we get there? Sometimes you need to get way out there to understand about where you’ve... Read More