Search results for: signage EGD wayfinding
by Tim Girvin | Cool People, Designers, Places, Trends | Nov 19, 2012
Doing good, as a contributor to community, in design — could be “helping me, helping you.” How would you improve life in NYC? How can you help? Anywhere? As a pro bono designer? There’s nothing [as it seems to me, these days] as challenging as... Read More
by Tim Girvin | Brands, Retail | Apr 11, 2024
Designing brands for consumer profiles in only one geography. Most brand shops have experience in developing brands that are global in nature, they start in one area—likely the geographic origination of the brand creation, then they expand to other regions in the... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Dec 9, 2020
IN THE JOURNEY OF BRANDING—AND THE VISUALS AND MESSAGES THAT ARE PART OF ANY BRANDING INITIATIVE—THERE IS, INVARIABLY, A MESSAGE INSIDE THE MESSAGE. THERE’S A STORY IN THE STORY, THERE’S A TELLING INSIDE THE NARRATIVE. I believe that I first experienced this in the... Read More
by Tim Girvin | Brands | Jan 8, 2020
NOT EVERYTHING IS OBVIOUS; SOME ARE MISTED; THEY ARE OCCULT, CONCEALED FROM PRESENCE. SOUL-FINDING, THE DESIGN OF CREATIVITY AND THE PATHWAY TO SOLUTIONS. It can take a quest to find what can’t be known from the surface. What we find—in our BrandQuest®-ing, this... Read More
by Tim Girvin | Brands | Mar 6, 2019
IN THE QUEST OF TRAVELING THE WORLD: EXPLORING SPELLS, BINDING AND BRAND MAGIC In an adventure of working around the world, one sees things differently in the layering and context of place. Different cultures approach brands in varying ways—to each, their own way of... Read More
by Tim Girvin | Concepts | Jun 21, 2010
Notes on signing, wayfinding, alphabets and recognition. When you are lost, where do you go, what do you do? You can, metaphorically, look for a sign. That might help. Or you can look at a map. They are the same thing. A sign is a map. A map is, in fact, a grouping of... Read More
by Tim Girvin | Cool People, Designers, General, Interior Design, Places, Storytelling | Jul 17, 2009
Girvin | Movement: examining place, foundation and the archaeology of brand experience Girvin is moving, after a couple of decades in the same place... Read More
