Search results for: insight
by Tim Girvin | Brands, Motion Pictures, Storytelling | Sep 27, 2017
BUILDING DESIGNED BRAND STORYTELLING IN THEATRICAL MARKETING | JOURNALING STRATEGIES AS DESIGN THINKING. I used to teach workshops called “Find Your Raven.” These were journal workshops built for people to explore writing, page composition, collaging life experience... Read More
by Tim Girvin | Brands, Concepts, Human brands, Marketing 2.0, Storytelling | May 31, 2017
The Quest for Meaningful Relationships and Memorable Commitments, Magnetic Brands. Strategies of change, impermanence and content: collaborative design and GIRVIN evolutions. I was talking to someone about history — my history — now four decades of continuous practice... Read More
by Tim Girvin | Brands, Human brands, Storytelling | Apr 4, 2017
THE PASSION OF INSPIRATION: YOU-BRANDING | HUMAN BRAND STRATEGIES FLAME ON! I met Tom Peters, just moments after his (as usual) carefully integrated marketing of “the brand called you” positioning. As ever, he knows how to get the work / word / world out there quickly... Read More
by Tim Girvin | Brands, Concepts, Cool People, Human brands | Aug 23, 2016
Strategies of brand patterning, collaborative design and Girvin evolutions Design is about the embrace of change. And any brand, over time, has to freshly attach to the conception of transition in continuously and resiliently responding to shifts in the market. The... Read More
by Tim Girvin | Brands, Concepts, Marketing 2.0, Storytelling | Jul 21, 2016
BRANDQUEST® INNOVATIONS AND NEW BRAND DEVELOPMENT Engaging leadership brand champions: studying the patterning of innovation, the struggle of the paradigm and the modeling of breaking brands free. As a business person, a planner, and a student of enterprise... Read More
by Tim Girvin | Concepts, Designers | Jul 12, 2016
The Thinking of Design, an Interior Journey into the Work and the Word: Sign the Signal, Scribe the Insignia, Script the Sigil and Designate the Signature. Drawing, scratching, scribbling, scarring and scripting – there are alignments in the movement and... Read More
by Tim Girvin | Brands, Concepts, Human brands, Storytelling | Jun 28, 2016
The Naming of Things THE MYSTICAL ROOTS OF THE DESIGNING AND VOICING OF NAMES. When you think about it, telling someone your name is either comfortable or proves an uneasiness. And sometimes, you might ask for the name of a person, and there is a pregnant moment of... Read More
by Tim Girvin | Concepts, Storytelling | May 24, 2016
The cartography of brandfire: the story of highest road, the path of the middle story told, and the cumulus of the multiple tales — the grounding ley-line of the promise — the mission of the everyday. I’d offer a theory of the narrative cloud — the stories that... Read More
by Tim Girvin | Concepts, Cool People, Motion Pictures | May 17, 2016
Designing Alphabets, Messaging and Meaning. The alphabetic coding of “The Matrix.” The metaphors of threading content, digital rain, flow and the loom of meaning in context I was talking to a team of students from my college days, reteaching, again some of the... Read More
by Tim Girvin | Concepts, Places | Mar 17, 2016
PRINCIPLES OF ABOVENESS THE STATE OF WOWNESS* IN THE NATURE OF SEEING, THERE ARE DIRECTIONS – THE VECTORING OF PLACE AND SITE, SIGHT SEEN AND UNSEEN. BUT IT DOES COME DOWN TO THE LOOKING – AND THE LISTENING IN THE LOOK. AS ONE STUDIES ANYTHING, THERE IS THE REACH BACK... Read More