Search results for: type design
by Tim Girvin | Brands, Concepts, Cool People, Designers, Human brands, Interior Design, Luxury, Places, Retail, Storytelling, Trends | Sep 1, 2011
WORKING IN PARIS, I’VE BEEN STRUCK BY THE CHARISMA OF PARISIAN RETAIL DESIGN, STORY, PASSION. THERE IS A SENSE OF LIVELY EXPERIENCE IN EXPERIMENT. EXPERIMENTAL EXPERIENCE — how can you build a retail concept that might be simply built in a place, and... Read More
by Tim Girvin | Brands, Concepts, Storytelling | May 2, 2011
Girvin The nature of design strategy, thinking and consumer engagement I was talking with a team international brand development people, for a project initiation — the challenge focused on the discussion of relevance. Literally — for this brand, this idea,... Read More
by Tim Girvin | Artists, Concepts, Cool People, Designers, General, Places, Retail, Storytelling | Oct 6, 2010
Drawn from the heart: simple design prototypes from the 30s: design strategy and clarity of intention The heart of creative: drawing, sketching, roughs, comprehensives made by hand, brush and simplistic inspiration. A friend of mine in Santa Monica, composer Stuart... Read More
by Tim Girvin | Concepts, Human brands | Mar 21, 2023
We’re all looking for the right answer, and the better outlook after the challenging sequences of the last couple of years. We’re looking for yes. Anytime you have an answer, there was a question before. And any question is a quest— it’s a journey, from one... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Feb 14, 2023
The symbolism of the forest as a figural message cartography. To each of us, there is a moment in our reflections on our work that emerges as a contemplation. And in this instance, it’s a meditation of the tree as a tool to organize a communications mapping of... Read More
by Tim Girvin | BRAND MYSTICISM, Brands, Concepts | Nov 19, 2021
Every day, as much as I can, I like to get out there. It’s a mix between terror and joy, fear and exhilaration, exultation and trepidation. Don’t you just love that moment when the fearsome rears up at you and then, rising up on the crest of that momentous inquietude,... Read More
by Tim Girvin | Concepts, Storytelling | Mar 3, 2021
IS THERE SOMETHING ABOUT FLOWERS—THAT, FOR PEOPLE, IS ATTRACTIVE—AS IT IS FOR BEES AND OTHER INSECTS? SOME NOTES ON THE SYMBOLISM OF FLOWERS. As we all know, various flowers have symbolic virtues— the rose stands for something, the lily, another. But I’m curious about... Read More
by Tim Girvin | BRAND MYSTICISM, Brands, Concepts | Mar 4, 2020
THERE’S A BRAND THAT YOU KNOW, ONE THAT IS CLEAR, CLARIFIED—YOU KNOW WHAT IT STANDS FOR. AND THERE IS A BRAND THAT IS FOGGED—IT’S UNCLEAR, VAGUE AND FORMLESS. WHICH DO YOU HAVE A RELATIONSHIP WITH? What is a brand? It’s a marked enterprise that has a coherent link... Read More
by Tim Girvin | Concepts, Storytelling | Jan 15, 2020
THE MEDITATION ON PROCESSION | BRAND STORYTELLING AND *EXPERIENTIALITY How do you listen to a story? How does that work—the yarn drawn and you being woven into the tapestry of tale. We think like that—the twice-told telling, that which is unforgettable. The power in... Read More
by Tim Girvin | Brands | Sep 20, 2017
IF YOU BELIEVE IN BRANDING — THAT AN OBJECT HAS MORE POWER AS A BRANDED ENTITY, THEN WHY WOULD THAT BE SO? There is belief at the heart of it. You believe, you love. It’s what you believe in as a brand agent, and what your audiences believe in as participants and... Read More