Search results for: brand belief
by Tim Girvin | Brands, Cool People, Designers, Places, Storytelling | Jan 28, 2022
WORKING IMAGINATION | THE IMAGINEERS AT DISNEYLAND In my history as a design leader, we worked around various propositions of entertainment at Disney—not only working on films, but Disneyland itself, in a string of calls from the Imagineering teams at Disney,... Read More
by Tim Girvin | BRAND MYSTICISM, Brands, Concepts, Cool People, Human brands, Interior Design, Places, Retail | Nov 5, 2021
TOUCH ME MORE OFTEN. When you circulate, out exploring things—places, brands, natural experiences in the outdoors—what do you do? How do you explore? Me? I’m a touchy-feely kind of a person—I like to touch things, which is inherent in the character of my work, since I... Read More
by Tim Girvin | Brands, Storytelling | Jun 15, 2021
SOMETIMES YOU GO BACKWARDS IN TIME TO GO FORWARDS TO THE FUTURE. AND THE SYMBOLISM OF THE INTERLOCKING CHAIN OF MANY STORIES FORMS THE TRAIL OF A TALE, A NARRATIVE THREAD—WHICH COULD BE FROM THE PAST, WHICH COMES TO THE PRESENT, WOVEN IN THE INTERLINKED... Read More
by Tim Girvin | Concepts, Storytelling | Dec 5, 2017
AS A DESIGNER, A BRAND PERSON — A CREATIVE, A STRATEGIST, A MARKETER — YOU WORK IN THREADING ALIGNMENTS OF CREATIVITY. THAT COMES TO THIS PARALLELISM: THE SYNCHRONY OF HOW YOU THINK, WHAT YOU’VE WORKED ON AND WITH, AS WELL AS WHERE YOU’VE BEEN. IT COMES DOWN TO: WHAT... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Nov 15, 2016
The Deepest Cut: The Brand Allegory of the Cutting Edge In the journey of brand strategy, storytelling and design, a number of allegories constantly emerge. There is the journey, the road less traveled and the search for the pathway there are brand symbols of shining... Read More
by Tim Girvin | Brands, Concepts, Cool People, General, Motion Pictures | Mar 5, 2012
Designing a brand around a legendary legacy John Carter’s legend story, at Disney, is relatively recent — but the Edgar Rice Burroughs’s saga spans back decades [1911] to its origination — for a relatively short-lived comics series [72 weeks ],... Read More
by Tim Girvin | Concepts, Interior Design, Retail | Mar 27, 2009
A return to the spirit of store one. I’ve worked in the Seattle coffee brewing experience for several decades. And all the while, I’ve been a lover of coffee — and the coffee sensate experience. There are two favorites for me. One, coffee made,... Read More
by Tim Girvin | Concepts, General | Jan 31, 2008
3000 years ago, the notion of finding the heart of a word was to seek the real thing. Then, it was believed that the spirit of the thing resided in the word. By calling the name of the entity, one would imbue, or bring forth, that phrasing with the immanent power of... Read More