Search results for: innovation / CHANGE
by Tim Girvin | Concepts, Designers, Places | Aug 13, 2013
rAndom International at MOMA. Reinterpretations of cold digital design It’s been suggested by Random that their work isn’t about typical programmable environmental installations that are inherently “unfeeling” and cold, but rather interactively... Read More
by Tim Girvin | Concepts | Sep 21, 2015
As a designer, a brand person, a journeyer, a wanderer, what know you of fear? I contemplate: metus | fear. Things are arranged; then they are rearranged. Things are stable, then they are unstable. What do you hold to: that which is arranged, that which is not? Is... Read More
by Tim Girvin | Brands, Concepts | Sep 3, 2015
The Brand, the Mind, the Memory Cloud mind: the metaphor of fluent vapor — the clouded allegory in the context of computing, burgeoning creative, a multiplicity of minds: amassed. Everywhere, the process of strategy, design and brand is an intermixture of allegory,... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Mar 12, 2015
Your Brand, too full of “stuff?” What could you take away? In the question of our search for full and robust brands, building them, finding the heart of them, it becomes a query — “when is too much?” Sometimes, it’s better to stay at the heart — the work that resides... Read More
by Tim Girvin | Brands, Concepts | Feb 26, 2015
The Quest for Heart and Soul in Branding While it’s been suggested by some that “brands can’t have a soul,” it might be proffered that the inherent intimacy of branding to humanity imparts that they have a character that is imbued with a soul-like intentionality —... Read More
by Tim Girvin | Concepts | Jan 29, 2015
THE JOURNEY OF DISCOVERING IS NEVER A STRAIGHT LINE Brand. Place. Team. Community. Who is it, where is it, what is it, who are we talking to? When there is a new inquiry — a brand to be evolved and rebooted in some manner — I make it a point to get out there, wander... Read More
by Tim Girvin | Artists, Concepts | Dec 18, 2014
Isn’t art work? There’s an interesting proposition that art, aligned with leisure, is something relaxing and “easy.” I might offer that the making of art, the impassioned creativity, is never something easy. But instead, with the exception of those in the throes of... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Dec 16, 2014
EBOLA AND BRANDING OR REBRANDING. I was talking to a GIRVIN colleague about the CDC’s management of the Ebola viral spread — from Africa, now stateside. That might be a question to rebranding [the CDC — to reliability,] as well. We’d talked about the legacy of their... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Oct 9, 2014
Who are you, anyway? In several recent conversations with client companies, there has been a gesture to a kind of invention — like: “make me something I’m not.” “trying to look, speak, sound and feel like something” else. “I don’t like how we look.”... Read More
by Tim Girvin | Brands, Concepts | Oct 7, 2014
In the game of games, resilience, strength, perception matter. So too in brands. To the allegory of sports, as a gamesman, I tend to contemplate allegory, conceptual alignments, metaphors. Think poetry. Flow. Focus. Speed. Strength. Perception. Flow: In the grace of... Read More
