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Blog: Exploring the Brand Obama

Brand, personality, context and visualization in the community of politics. If there’s a visioning — and a vision — what does it look like, what does it feel like and what do you care? What’s the story, anyway? Over the course of the last...

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Blog: The letter

The very center of the work that I do lies here, in the heart of the letterform. There can be just that one touch, that relates to the person. D.4-D. The letter, big or small, translates to content. c1460 G. ASHBY Policy Prince 648 Poems (E.E.T.S.) 33 Yf god sende you...

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Blog: Apple As Luxury Brand

Susan DeChillo | The New York Times I first met Steve Jobs in the 80s. Actually, it was at Stanford. He was there, speaking. And I was there, listening. Afterwards, I went up to introduce myself. And we went from there. I worked on the Macintosh launch and technology...

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