Search results for: fashion design strategies
by Tim Girvin | Concepts, Cool People, General, Motion Pictures | Dec 19, 2009
Early counsel: the strategy on brand identity, for one of the best motion picture brand developers in the world. A number of years, back, I had the opportunity to work with James Cameron and his marketing team on the conception of the Abyss. That being, in particular,... Read More
by Tim Girvin | Brands, Interior Design, Retail | Mar 20, 2009
I found this story, and thought I’d post it. It’s from a couple of years ago, but it is still layered with details about how I see this store. I offer this grouping of images, shot at Apple’s new store in NYC on 5th and Central Park South, as a kind... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Jan 25, 2009
Exploring the comprehension of the word as a primary aspect of brand development in consumer recognition. logocentrism, n. I’ve been thinking about the context of branding in relationship to the word. I look at words. And see what they say. And what they mean.... Read More
by Tim Girvin | Artists, Designers, Motion Pictures, Trends | Sep 15, 2016
AI Design Strategies: Can AI work as Creative in the Movie Business? With the plethora of new AI development stories, how far can these applications stretch? IBM’s Watson thinks it can step in. I was studying some content on Adweek, about a new modeling for search and... Read More
by Tim Girvin | Concepts, Designers, Places | Aug 13, 2013
rAndom International at MOMA. Reinterpretations of cold digital design It’s been suggested by Random that their work isn’t about typical programmable environmental installations that are inherently “unfeeling” and cold, but rather interactively... Read More
by Tim Girvin | Artists, Concepts | Dec 18, 2014
Isn’t art work? There’s an interesting proposition that art, aligned with leisure, is something relaxing and “easy.” I might offer that the making of art, the impassioned creativity, is never something easy. But instead, with the exception of those in the throes of... Read More
by Tim Girvin | Concepts, General, Interior Design, Places | Sep 11, 2012
Brand, story, patterning in placemaking design strategies in hospitality and destinations IF THERE’S A STORY TO BE TOLD, COULD THAT STORY BE A PAINTING? THE GRAPHICAL PAINTING OF EMOTION, PATTERNING IN PLACE — designing the destiny of destinations. What is... Read More
by Tim Girvin | Brands, Concepts, Retail | Nov 18, 2014
Brands that come from nowhere that surprise, alarm, and boom on the scene as spectacle. Or breeze in, quiet as the fog, a shadow of revelation. What have you seen that came on you as a surprise — out-of-the-blue, amazing, extraordinary, marvel-making and wonderment?... Read More
by Tim Girvin | Concepts, Interior Design, Places | Jul 10, 2014
The inward and outward flow of brand experience design. I was trying to make a connection with a team, a brand, and — like most of you — I was on-hold, then waiting, then holding, then waiting — and finally; and I was passed along to another, who had no clue about my... Read More
by Tim Girvin | Designers, General, Storytelling | Feb 23, 2009
How does the framing of sight, and outcome of interpreted visualziations, drive design? And in looking — seeing — do you increasingly tune your sensing of visual content — and the display of it? While it’s surely impossible to define,... Read More