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Blog: Alex Calderwood Dies at 47

Death comes even to the best of us. Very sorry to see this loss. Three days back, London. I recall the first time that I’d booked some clients at the [Hotel #1] ACE, Seattle. And I fretted about what they’d think [they were older clients, linked to an...

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Blog: Brand Scouting

As you explore the perimeter, you scout the range of the work. In our working experience, and in being a Scout and the magnetism of sensation, you need to get close in, first hand, to understand the nature of a brand, its people, its culture; it won’t be...

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Blog: Zen and Branding

The Contemplative Walk My earlier studies of Thich Nhat Hanh revolved around the walking meditation — grounding into the earth, walking, breathing, contemplating the open stride; that mindful, mindless walk, open-to-the-moment ambulatory meditation. Being in,...

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Blog: Are You Here Yet?

Hereness, Thereness, Whereness? Or are you a way? In the meditations on way-finding, finding a way, and designing experiences to help people to find their way, there is a point to which you ponder “am I lost? Or have I found my way?” There is an alignment...

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