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Search results for: movie titling and identity

Project: Cauldron Broths

THE QUEST FOR FIRE Every brand is built from fire.It’s the quintessential energy and commitment of the founders and the vision of their dream — a passionate fire. Sometimes, a re-tooling is in order. Some polish and a new approach to the shine of epiphany. You push...

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Project: R-Chain Cooperative

WELCOME TO THE CHAIN BRAND STRATEGY AND RHO CALCULI GIRVIN’s brand strategy and design team built an investigatory workshop, BrandQuest®, to find the visual code of the new global, transparently inspectable, cooperative blockchain. GIRVIN’s strategy team built...

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Project: ZELLA

PLAYING HARD, LOOKING GOOD, FEELING GREAT GIRVIN’s Ideator® naming and brand development team was asked to create a naming strategy for an active women’s brand (now expanded to include men and girls) then in development by Nordstrom’s internal brand...

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Project: WASHINGTON SCHOOLS RISK MANAGEMENT POOL

A SAFE LEARNING COMMUNITY “Protecting schools and students.” WSRMP [Washington Schools Risk Management Pool], is a community of member school districts that pool their liabilities in order to make safe learning environments an affordable, reliable reality. WSRMP came...

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Blog: Brand Signature

SIGNING A BRAND: BRAND SIGNATURES, HUMAN HANDWRITING AND ATTRIBUTION Examining the idea of brand, signature and personality I was thinking about the idea of hand-writing and the character of the person. By a typical extrapolation, I’d liken the brand to the human — in...

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