Search results for: fashion design strategies
by Tim Girvin | Brands, Cool People, Storytelling | Dec 12, 2017
WRANGLER®, BADLANDERS AND COWBOY SPIRIT. DESIGNING BRANDS AROUND AMERICAN COWBOY ETHOS. I noted the Wrangler event in Vegas [now running] and it reminded me of my journeys into farm-work, bull riders and cowboy culture — here and abroad. We have deep history in the... Read More
by Tim Girvin | Concepts, General | Apr 27, 2009
The study of the Sixth Century Legacy of Hsieh Ho “Energy is eternal delight”. William Blake Earlier in my career, decades back, I was exposed to the study of classical Chinese art theory and its applications to art, architecture and spiritual principles.... Read More
by Tim Girvin | Concepts, Interior Design, Retail | Mar 27, 2009
A return to the spirit of store one. I’ve worked in the Seattle coffee brewing experience for several decades. And all the while, I’ve been a lover of coffee — and the coffee sensate experience. There are two favorites for me. One, coffee made,... Read More
by Tim Girvin | Cool People, Motion Pictures | Sep 1, 2008
Several years ago I got a call from Paramount Studios to work on a project for JJ Abrams. I’d never heard of him, embarrassingly enough. Nancy Goliger, EVP of Advertising, told me to check out his TV shows, “Lost” and “Alias”. I watched... Read More
by Tim Girvin | Cool People, General, Interior Design, Places, Retail, Storytelling | Nov 10, 2008
Designing The Pearl | Lincoln Square | Bellevue, WA Working with an extremely tight and confined team — I, along with others at Girvin | Seattle, as well as architect Dawn Clark, AIA LEED AP, and Robert Norwood, interior designer, began an extraordinary... Read More
by Tim Girvin | Cool People, Designers, Places, Storytelling | Jul 15, 2014
The Journey of Storytelling in the Context of Space, Made Narrative Place. In the past, we’ve written about the idea of cinematic production design — and individual designers and directors — their interplay, and how interpretations of context are made. Interestingly,... Read More
by Tim Girvin | Artists, Places | Jun 1, 2008
Exploring form language, art and brand. Miro Kuzmanovic | Reuters My first large-scale awareness of Anish Kapoor, live exposure, was in October 2006, at Rockefeller Center, NYC. But I’d studied his work, off and on, for about 15 years:... Read More
by Tim Girvin | Concepts, Storytelling | Jul 11, 2013
Design thinking deep metaphors When I was working as a brand / design strategist at Procter & Gamble, on brand innovation, I’d partnered with a closely-aligned colleague there, Iain Douglas. We talked about, and worked on, the layering of ideas — of... Read More
by Tim Girvin | Interior Design, Places | Jan 4, 2013
Retail Brand Language: The Layering of Patterning. The design language of brand patterning. Brand patterning, psychic patterning — the hidden and the obvious messaging of place-making and experience, designed. I was watching some people in a place, and watching... Read More
by Tim Girvin | Concepts, Storytelling | Dec 3, 2012
The crafted design of layered stories, the mischief [and surprise] of what is unseen, and hidden — and the obvious ploy to plotted attention: the art of intentional concealment, personal secrets [held and shared], storytelling explication and the unfolding of... Read More
