Search results for: hard working
by Tim Girvin | General, Interior Design, Places | Oct 4, 2007
I spent time with the team at Johnson & Johnson — first, Skilling, out past Princeton; then at their original spaces on 26th, over by the river, in Chelsea, then in their new design labs. They’ve got the best section of the building, south facing,... Read More
by Tim Girvin | Cool People, Motion Pictures, Storytelling | May 6, 2024
In my history, I’ve often thought, looking at, literally, any logo—“that could be better.” Or, “why such an off-the-shelf solution—there’s nothing distinct, ownable or registrable with this asset?” Of course, all of us, as brand strategists, designers and logo... Read More
by Tim Girvin | Concepts | Jul 3, 2024
The Quest for the New, in Remembering the Past Contemplations on brand innovation and evolution patterning I bought a new car in Portland, Oregon, and I recalled my days working down here. Time goes by. And back then, I was working with Lloyd Reynolds—and later, a... Read More
by Tim Girvin | Brands, Concepts, General | Jan 25, 2008
I’m always looking back. But never staring. All ways looking. In all ways — exploring. Looking deeper. And in way, that’s something to the way the we work, we think. Look deep. Go further. Be in: their there. Where they are. What that means is doing... Read More
by Tim Girvin | BRAND MYSTICISM, Brands, Human brands | Sep 21, 2023
Talking about you—Personal Journeys, Discovery, Creativity and Making It’s about the work—the work that you’re doing, and what you’re thinking about the work that you’re doing. As a practitioner of brand thinking, strategy and design since 1973, I’ve been thinking... Read More
by Tim Girvin | BRAND MYSTICISM, Brands, Storytelling | Dec 21, 2022
INSPIRATIONAL BRAND STRATEGY | EXPLICATING SOUL IN DESIGNING UNFORGETTABLE BRANDS VS THE QUEST FOR BRANDSOUL—DEEPENING BRANDSPIRIT®— EMPOWERING MEMORABLE BRAND STORYTELLING AND VISUALIZATIONS. VS What if the core proposition of a brand—surely not every brand—spoke to... Read More
by Tim Girvin | BRAND MYSTICISM, Brands, Concepts, Retail | Nov 16, 2022
YOU MAKE YOUR WAY—IT’S YOUR MAPPING, YOU MARK THE WAY FORWARDS— A PATHWAY THAT YOU TAKE, AND YOU ACTIVATE YOUR FIRST STRIDE FORWARD. To get somewhere, it’s up to you to take the first step. That, of course, speaks to your life— the journey you’re on, what you’re... Read More
by Tim Girvin | Interior Design, Places, Retail | Oct 13, 2022
2001: A Space Odyssey IN 1968, I WAS FIRST STRUCK BY THE NOTION OF INTEGRATED DESIGN. I WAS 15. When I think about powerful moments of design discovery, it was likely Stanley Kubrick’s film, 2001: A Space Odyssey that taught me about the idea of thematic consistency,... Read More
by Tim Girvin | Brands, Cool People, Motion Pictures | Jun 22, 2022
THE STRIKE OF THE TWIN LIGHTNING BOLTS THE EVIDENCE OF LEGACY | TOM CRUISE AND TOP GUN Titling Design Trailer In my history as a designer of theatrical branding, I’d already been on the run for about 10 years [since Apocalypse Now] of working on motion picture and... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Oct 7, 2021
THE ALLEGORY OF THE CAVE AS A BRAND EXPLORATION THERE IS A STORYTELLING IN CAVES: HOW OLD THEY ARE, THE RIVERS RUNNING THROUGH THEM, THE JOURNEY THAT THE BRAND JOURNEYER TAKES, GETTING SOMEWHERE—INTO THE DARK, DISCOVERING SELF AND THEN OUT INTO THE LIGHT. AS WE GO... Read More