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Search results for: movie titling and identity

Blog: THE SYMBOLISM OF THE LETTERFORM

THE X-MARK AS SYMBOL What lies beneath: the nature of the x, the cross road, the crossing guard, the mark of the x and the magic of the nexus. MGM | screen site shot from handheld The symbolic allegory of the x mark. When I was in Bali, I was surprised by the...

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Project: Nabisco

Nabisco Foods Group worked with GIRVIN for several years on the development of new product identity, name and personality development, and packaging to upgrade the visual presentation of existing brands, brand extensions and new product concepts. We evaluated the...

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Blog: BRANDSPIRIT

The study of the Fifth Century Legacy of Chinese Painting Scholar, Practitioner and Theorist: Hsieh Ho “Energy is eternal delight”. William Blake Earlier in my career, decades back, I was exposed to the study of classical Chinese art theory and its applications to...

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Project: NaturoMedica

NaturoMedica NaturoMedica is a group of three remarkable visionaries that wanted to develop and launch a wholly new conception in naturally-focused healing, in conjunction with an expanding web model that would create more profound connections between healthcare...

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Project: Marta Montenegro

Marta Montenegro Marta Montenegro is a business woman, financial strategist and entrepreneur from Venezuela, that moved to the United States as an attaché for the Venezuelan embassy, as well as a Latin American journalist and editor. Being a committed fitness advisor...

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Project: Idahoan

Idahoan If there’s a story that’s 50 years old, can you boost brand strategy to bring it to the next 50 years? GIRVIN’s team, in a string of food brand and packaging development programs, was engaged to support the leadership team that manages the brand of Idahoan for...

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