Search results for: iron man
by Tim Girvin | Brands, Cool People, Marketing 2.0 | Dec 22, 2010
What is the nature of compelling giving? What are the tools to build a brand story that has soul, connectedness and impact to emerging audiences? Dig in. Go deep. Reach far. Finding time, reaching to the giving community in building humanitarian brand and charities... Read More
by Tim Girvin | Concepts, Retail, Scent | Dec 17, 2010
The study of scent, recollection and experience An obsession with scent: the fragrance of place It’s pretty clear, to anyone that works in the fragrance place of marketing, brand strategy, utilization of tactical “fume” in enhancing experience, that... Read More
by Tim Girvin | Brands, Retail | Dec 3, 2010
There’s a point to referencing the concept of the one week old logo — one might be, “really, who cares?” There is a challenge in web culture that prevails — cynicism. If there’s a point of pot-shot taking, why not make it cynical... Read More
by Tim Girvin | General, Scent, Trends | Nov 29, 2010
Experience design, recollection, fragrance and holistic presentation “When Cleopatra first travelled to meet Mark Antony, her arrival was announced by the pungent perfumes before her barge was in sight.” The History of Perfumes What counts in the mind and... Read More
by Tim Girvin | Brands, Cool People, Places | Nov 15, 2010
Flag image: Wesleytb Number one in the world It’s interesting to examine the idea of Sweden being exceptional. Having worked there, I can tell you that it’s truly unique. The people. The brands, the efforts of their enterprises and the quality of their... Read More
by Tim Girvin | Concepts | Nov 5, 2010
What is the nature of the design of camouflage? Who designs it, and how does it work? The French cruiser Gloire A colleague of mine, pointed out an intriguing effort to abstractly camouflage boats during WWI with elaborate geometric rippling, reflective patterning.... Read More
by Tim Girvin | Artists, Concepts, Cool People, Designers, Luxury, Retail, Storytelling, Trends | Oct 4, 2010
THE SPIRIT OF FASHION ILLUSTRATION TAKEN TO ANOTHER EDGE. FINDING PERSONAL ALIGNMENTS, THE HISTORY OF THE PRACTICE. Antonio Lopez illustration Origin: lustration 1615–25; < L lūstrātus, ptp. of lūstrāre to purify, illumine. Seeluster1 , -ate1... Read More
by Tim Girvin | Cool People, Human brands, Motion Pictures, Storytelling | Sep 8, 2010
Exploring the journal, the working process and the act of creative development Guillermo Del Toro | Pan’s Labyrinth I’ve written and spoken publicly in the past about the concept of the journal — the annotated sketchbook — as a place of making... Read More
by Tim Girvin | Concepts, Cool People, Human brands | Aug 30, 2010
SEEKING INSPIRATIONS | CREATIVE MENTORS: HAROLD BALAZS: THE DEFINITIONS OF DESIGN SPIRIT: A CHILDHOOD, RECALLED GROWING UP CREATIVE | WHO’S THE TEACHER THAT PLANTS THE SEED? Creative [V I B E] is juice, it’s jazz, it’s fire; unquenchable —... Read More
by Tim Girvin | Concepts, Designers, Scent | Jul 16, 2010
Exploring the concept of memory, experience and the layering of the scented, working in Paris: the evocation of the perfumes of women and the metaphor of place and fragrance design. (Photo: Girvin) A friend of mine asked that I offer something — a quick essay... Read More