Search results for: iron man
by Tim Girvin | Brands, Concepts, Cool People, Places, Storytelling | Mar 20, 2012
Any restaurant brand follows a sequence of dream, to visioned story, a name — articulation in space, made to place. Space = cavitation + emptiness, silence and aloneness. Place = warmth / humanity / beauty + containment / story [and possibly: spectacle] Our... Read More
by Tim Girvin | Concepts, General | Feb 3, 2012
Doing creative speculative work — a pitch that costs nothing for the client — and everything for the creative team. I was in an argument with the team at Toyota — for what seems like months; lots of errors, miscommunications, challenges and failures... Read More
by Tim Girvin | Concepts | Jan 24, 2012
the creative hunger, the force of passionate making raven, verb i"m thinking about the hunger that is beneath the hunger. I’m talking less about food and more about the notion of the food beneath food — that is, what drives the hunger itself?... Read More
by Tim Girvin | Concepts, Scent | Nov 30, 2011
ROUGH TRADE #3 The Perfume of Refuse, Decomposition and Excrement (The third of three essays on unusual scent strategies) In the beginnings of Das Parfum, authored by Patrick Süskind, there is a grouping of expressions that I’d first read in the original German.... Read More
by Tim Girvin | General | Nov 24, 2011
ARCHITECTURAL SYMBOLISM, METAPHOR AND CENTERING Walking a old, forested Buddhist compound outside of Tokyo, I was told that the temple site was a specially sacred site — and one that was anciently “magical.” The idea of spirit spaces, places that... Read More
by Tim Girvin | Brands, Cool People, Storytelling | Oct 26, 2011
EXPLORING BROADCAST IDENTITY DESIGN IN THE CONTEXT OF POLITICS, KELSEY GRAMMER AND STARZ NEWEST SERIES: BOSS EARLIER IN THE YEAR (2011) OUR TEAM was asked to build identity treatments for “Boss.” This was the first time we’d connected with Starz, for... Read More
by Tim Girvin | Artists, Concepts, Cool People | Oct 24, 2011
The Legacy of Type Studies | Reaching Back “It’s been said that the first stroke of any alphabet is the vertical, drawn with the finger — from heaven, to earth. In the mysteries of the origin of writing, it is the first stroke that cracks the light... Read More
by Tim Girvin | Brands, Cool People, Designers, Human brands, Storytelling | Nov 4, 2011
APPLE.COM FINDING FIRE IN THE IMAGINATION OF INVENTION. M E D I T A T I O N S + M E M O R I E S iSad. These days, I’ve been writing, talking, consulting in the proverbial strategy — a great deal — about the invention of new pathways in brand development. And there are... Read More
by Tim Girvin | Cool People, General, Human brands, Luxury, Scent | Sep 9, 2011
What is the nature of the perfected marvel, in scent? Really — you smell marvelous? I got a note from Barneys New York. It was really about Byredo — I’d made some notes about them earlier. Y O U S M E L L M A R V E L ? Ben Gorham’s drawn up... Read More
by Tim Girvin | Brands, Concepts | Aug 29, 2011
RADIATION Z O N E D What of radiant ideas? What of ideas so powerful they spread round the world? What of innovations that embody the radiation of human imagination and commitment — a passion drive to emerge to new platforms of contribution? We’ve been... Read More
