Search results for: messaging
by Tim Girvin | Brands, Concepts, Storytelling | Sep 10, 2015
Capturing Ideas and Design Journeys iPad: Drafting creativity | Brand Cartography (iPhoneZenBrush) DIGITAL NOTEMAKING: THE CARTOGRAPHY OF DESIGN THINKING Doodles, scribbles, mapping and documentation: Brandquesting®, brand navigation and creative brand business... Read More
by Tim Girvin | Brands, Concepts, Places, Retail | Aug 4, 2015
The Individuation of You-ness, Brand Assets, Persona and Personality. When one contemplates the journey of a brand, a team and the enterprises of their making, a sense of the you emerges. Quest – that journey, is a question, that lays the foundation for... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Jul 8, 2015
Spelunking Brands There is a patterning that one can see in caves, the geolocational strata, stones, layers, sediments, ice, water, rivers and concretions — as an explorer of caves, it’s kind of like mountaineering inside mountains — interior alpinism, as in the... Read More
by Tim Girvin | Concepts, Storytelling | Jun 10, 2015
The Context of Message, Framing of Context and Visualization I look for signs that aren’t signs — in a conventional sense — they tell another deeper story, but sigils that signal a message that stand for the nature of a place. Cairns, ovoo, iwakura no mononoke,... Read More
by Tim Girvin | Brands, Concepts, Marketing 2.0, Storytelling, Trends | Mar 31, 2015
Brands That Survive on Stealth, Secrecy and Intrigue I was sitting on a jet with a talkative neighbor, a US Marshal, who coincidentally spoke to me on the theories of the layering of police, detection and intelligence — I thought, “how intriguing.” And then wondered... Read More
by Tim Girvin | Concepts, Storytelling | Mar 26, 2015
The Art of Spacing In. In the frenzy of our present experience, we all struggle with the ever-unrelenting issue of connectivity. We need to be connected to everything, all the time. There is a phrase in the context of social and hybrid community management known as... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Mar 12, 2015
Your Brand, too full of “stuff?” What could you take away? In the question of our search for full and robust brands, building them, finding the heart of them, it becomes a query — “when is too much?” Sometimes, it’s better to stay at the heart — the work that resides... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Oct 9, 2014
Who are you, anyway? In several recent conversations with client companies, there has been a gesture to a kind of invention — like: “make me something I’m not.” “trying to look, speak, sound and feel like something” else. “I don’t like how we look.”... Read More
by Tim Girvin | Concepts, Places | Aug 14, 2014
Exploring Design | Culture | Place: Iceland and a Graphical History In the journey of anyplace, anywhere, there is a re-counting, as you walk back in time, you count your moments and you gather up your steps, in recounting. And sometimes that striding will take you... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Oct 20, 2008
I’ve been looking for truth. I’m looking for truth in my self — what do I do, in practicing what I tell, preach, to others. And telling the truth in the reign of the firm — what we do, what we offer, and how we go about doing it, in finding the... Read More
