Search results for: starbucks
by Tim Girvin | Brands, Human brands, Retail | Mar 9, 2011
THE INTEGRATION OF LAUNCH | HOLISTIC AND INTEGRATED STRATEGIES FOR BRAND RENEWAL I missed Howard Schultz, down at the market, ringing in the bell for the NYStock Exchange at Store one, Starbucks, the Pike Place Market — 6.30am, 3.8.2011, the ringing intonation... Read More
by Tim Girvin | Concepts, Interior Design, Retail, Trends | Jul 4, 2009
The revelation of Starbucks retail design prototype two. I have a funny relationship with Starbucks. I’ve really never worked with them, yet I have these links to the creative leadership that allow for an intriguing consciousness about what lies at the heart of... Read More
by Tim Girvin | Brands, Cool People, Human brands, Marketing 2.0, Retail, Storytelling | Oct 24, 2012
The Mulleavy spirit At Girvin, we’ve been following, writing about, the Mulleavy sisters for a couple of years. We’ve also studied, and written about Starbucks. Even Howard knows about our blogs. What is compelling about the sisters Mulleavy is the wild... Read More
by Tim Girvin | Concepts, Retail | Sep 5, 2009
Exploring Retail Conceptions as an Experiment These days, everything should be an experiment; things are moving too quickly for us not to adopt a laboratory approach to exploration, learning and strategic advancement. All of us have been to Colette, Paris, examining... Read More
by Tim Girvin | Concepts | Sep 12, 2008
What good is my community — and what communion is there, for me? I was thinking about the idea of goodness — and the notion of human brand — what are we doing that’s good for people? And in doing our work as strategists, designers, marketers... Read More
by Tim Girvin | Concepts, Interior Design, Retail | Mar 27, 2009
A return to the spirit of store one. I’ve worked in the Seattle coffee brewing experience for several decades. And all the while, I’ve been a lover of coffee — and the coffee sensate experience. There are two favorites for me. One, coffee made,... Read More
by Tim Girvin | Brands, Concepts, Interior Design, Retail | Mar 8, 2012
Great person, an earlier GIRVIN | friend + colleague — Liz Muller Storytelling, here. Some notes, here. Liz Muller STARBUCKS CONCEPT STORE : AMSTERDAM Last Thursday, March 08, 2012, marked the launch of Starbuck’s concept store, “The Bank”, on the Rembrandtplein... Read More
by Tim Girvin | Brands, Concepts | Feb 2, 2011
Testing and response, does the arcing circular form suggest greater accessibility? “I’m soft, touch me — more.” Curves: more human, more lovable? There’s a proposition (noted below) that the Asian populace relates more positively to curve... Read More
by Tim Girvin | Brands, Concepts, Cool People, General, Human brands, Marketing 2.0, Places, Retail, Storytelling, Trends | Mar 31, 2012
Howard Schultz: The spin of the human brand, foundations and visioning, too far flung? Starbucks | Store one The spirit of the impassioned leader or founder speaks from the heart, which can drive everything, top down. Spirit sparks spin — which isn’t just... Read More
by Tim Girvin | Brands, Concepts, Designers, Storytelling | Oct 12, 2023
With our coming into 50 years of continuous involvement in brand strategy and integrated design— and as coffee connoisseurs—we’ve savored this brewed beverage all over the world, from Seattle to NYC—Maui too, LA to Vancouver, Java and Bali. We’ve studied coffee... Read More
