by Tim Girvin | General | Dec 29, 2006
12.29.06 This is the first day (and the first LIVE text) of the GIRVINVIRGIN blog @ girvin.com. Scroll over the GIRVIN brandmark, and there it will be. Soon. It’s not going to be the first entry (per se > chronologically) — and it’s really not on...
by Tim Girvin | Retail | Dec 6, 2006
I keep looking around.? This is a boarding brand — boards being skate and snow. More than shoes, obviously. http://www.dcshoes.com/home.asp Their website is relatively quiet, given the more radical character of their brand. And the store | story that holds them....
by Tim Girvin | Brands, Retail | Nov 23, 2006
Istikal Caddesi / Istanbul : Camper shop.? I liked the concept of these shoes. I bought a pair, but my daughters intimate that they look like bowling shoes. Since I mostly wear black, black, and more black, with a little white thrown in, it seemed a natural. Except to...
by Tim Girvin | Brands, Storytelling | Nov 7, 2006
Bill Virgin, Seattle PI To the nature of shifting marketing, to marketing environments…I’d offer this: We tend to visualize the shifting of messages, for businesses, as a tuning of the story. So if there’s the implication that a brand, for example,...
by Tim Girvin | Designers, Retail, Storytelling, Trends | Nov 7, 2006
SLICE CURL PEEL MELT. Thought you might enjoy this, the detailing of Thomas Heatherwick’s work on Longchamp, Soho, Manhattan. Maybe you’ve seen it, already. I was down town working, Soho, took a break, and went there: shot. Frankly, I’m actually not sure that the...
by Tim Girvin | Interior Design, Retail, Storytelling, Trends | Nov 3, 2006
I was working back east, around Princeton and elsewhere out there, and came to this new modeling for Puma. I really like the floors, which seem like they are made of some kind of silvery slop, hardened. And there are other really strange materials as well — spongy...
by Tim Girvin | Artists, Cool People, Designers, Interior Design, Trends | Oct 27, 2006
I spent a couple of nights with my lover at the Gramercy Park Hotel, NYC, Schrager’s collaboration with Julian Schnabel — painter, filmmaker, now, interior designer. I found the space intriguing. What was it — dark, deeply scented of burning firewood, and some other...
by Tim Girvin | Brands, Concepts | Oct 23, 2006
The conceptual gesture, to supporting Shawn McNally’s spiritual exploration, is drawing back to manuscripts hundreds of years old to find the archetypal spiritual exploration that captures the needs and quests of the seeker. It’s all about the voice, the...
by Tim Girvin | Brands, Concepts, Marketing 2.0 | Oct 21, 2006
*10. MARKETING: INNOVATIVE BRANDING AND MARKETING TRENDS. TIM GIRVIN, designer and founder of GIRVIN, discusses a new expression: Brand Braille. Tim describes this a sa metaphor – a way to transmit a brand message through the creation of a distinctive pattern that...
by Tim Girvin | Cool People, Designers, Trends | Oct 10, 2006
How do you know Tom? I’ve known Tom since childhood, in Spokane, our families sort of connected earlier in our lives – and still have a kind of connection together, over there. Why do you think he suggested I speak to you? Being a designer, I suppose that...
