Search results for: truth be told
by Tim Girvin | Places, Scent | Jul 18, 2008
The Carthusian Monastery, Capri, Italia I’m looking at time, and the heart of things — brands and story, discovery and myth, truth and relationships. There are brands that are fresh — closely originated in recent time — a story that speaks to... Read More
by Tim Girvin | Brands, Places | Jul 9, 2008
Exploring brand and myth in spa positioning: Terme Di Saturnia. Where does the myth begin? Who becomes the legend — most? Where is the brand heart genuine? Brand, mystery — I’m wondering about mythic dimensions in brand. And when there’s a... Read More
by Tim Girvin | Brands, Concepts, Cool People, General, Marketing 2.0, Trends | Apr 14, 2008
Some notes on the spiritual branding of the principles of His Holiness, the Dalai Lama — and what that means for business, brand development and human capital in culture. Firms of Endearment. I’ve spent the last couple of days walking around the edge of... Read More
by Tim Girvin | Concepts, Cool People, General | Feb 29, 2008
what’s extra? pretty much everything. some thing extra about today any : day > being in it. LIFE IS ABOUT MAKING THINGS, CREATING THINGS, BEING IN CREATIVE SPACE — MAKING THINGS THAT CONNECT ME TO YOU. …. LIVING EVIL yesterday, I was thinking... Read More
by Tim Girvin | General, Luxury | Feb 4, 2008
Tony Cenicola | The New York Times There are levels of the luxury experience. And in a way, it’s about what our personal experience of what the sense of luxury might be. But the expression of the luxuriant could be many things. Tom Ford, himself, defines the... Read More
by Tim Girvin | Scent | Jan 23, 2014
You smell. Where you go, where you’ve been, what you remember is what holds you. You have a scent, whether you’re wearing a perfume or not. And you’ve smelled things, places you’ve been, things you’ve remembered. What were they? The point... Read More
by Tim Girvin | Brands, Concepts | Dec 19, 2013
As you explore the perimeter, you scout the range of the work. In our working experience, and in being a Scout and the magnetism of sensation, you need to get close in, first hand, to understand the nature of a brand, its people, its culture; it won’t be... Read More
by Tim Girvin | Concepts, Cool People, Storytelling | Dec 6, 2013
In the Quest for Light, Being Beauty and the Bearing of Story I recall a time in the mountains of the Himalaya, a remote monastery, I met a tertön. Treasure finder. An 8-year-old-Light of a Being. His role, in his layering of being — treasure discoverer. In... Read More
by Tim Girvin | Concepts, Interior Design, Places | Nov 26, 2013
Designing for, and in, The Soul of Place For some, it might be the light of a room; for another, it might be the scent, for another — it’s the touch. And still another, it’s the vibe, as if there is a Spirit in the room. People contribute to the... Read More
by Tim Girvin | Artists, Brands, Cool People, Human brands | Aug 20, 2013
Digging in, the brand archaeology of art, the person, the persona. When you work on a brand, people are involved. Sometimes, companies forget — they think: logistics, operations, planning, transportation, targets, quotients and quotas. For us — and... Read More