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Blog: THE SYMBOLISM OF THE TREE

I AM WALKING THE FOREST, EXPLORING THE DEEPER PLACE OF ARBOREALITY; THESE TREE TAPESTRIES ARE LONG-MADE, OLDER GROVES, THE ONES THAT HAVE DARKER PLACES ADMINISTERED BY THE OLDER AND BIGGER TREES. You might ask, what is the symbolism of the tree in the context of what...

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Blog: BRAND DESIGN AND WORLD CREATION

THE STRATEGIC ALIGNMENT BETWEEN PRODUCTION DESIGN, STORYTELLING, PLACE-MAKING AND IDENTITY. STRATEGY? SYNCHRONY. I was reminded about brand alignments and world design in a recent posit at FastCompany, on Skyrim. I’ve actually been talking about this a lot in other...

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Blog: I LOVE YOU

CONCEPTIONS AND EXPLORATIONS OF INTIMACY: BRAND LOVE-MAKING? What’s the path for engagement? How does a brand move from enchantment, to engagement, to the interlacing of embracement? What is the way that people hold on to the storytelling of a brand in a manner that...

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Blog: THE BRAND SENTINEL

LOOK OUT, THERE — YOU’RE SENSING THE HORIZON LINE — SEE IN: THE ART OF SURVEILLANCE. THERE IS A LOOKOUT, THERE — THE ROLES OF SENTIENCE, THE SENTINEL AND THE SCOUT. AND IN THE BRAND — WHAT MIGHT YOU BE WATCHING FOR? SENTINEL FOR THE BRANDFIRE Looking out in the...

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