Search results for: brandquest
by Tim Girvin | Brands, Concepts, Storytelling | Mar 22, 2013
Brand, story, object and ritual. The art of the axe, chopping wood, arranging wood, starting fires, it holds a string of stories for many. Being in Portland, a proverbial city of the Axe, has built a culture around the axe. The axe is a splitting adze, a blade that... Read More
by Tim Girvin | Brands, Concepts, Cool People, Storytelling | Mar 20, 2013
The Marking of Meaning, Goodness and Brand Storytelling. We think about the idea of design as a kind of signature — with mind, motion, memory and meaning. What is design — but the sign, illustrated. And of course, to signing and illustration, that would be... Read More
by Tim Girvin | Brands, Interior Design, Places, Retail | Jan 18, 2013
Designing the Brand: Yogurt Culture Company, Exploring the Process of Restaurant Brand Ideation Girvin has a deep history in the restaurant trade, particularly in building new brands. The legacy of 30 plus years has led to insights working both sides of the counter,... Read More
by Tim Girvin | Concepts | Jan 11, 2013
REAL SERIOUS — AND WHAT ARE YOU GOING TO DO ABOUT IT? Someone said, “this is real serious” and I contemplated that, the meaning. Looking at words, I wonder, what does that really mean? Seriously. What it comes back to, etymologically, is... Read More
by Tim Girvin | Artists, Cool People, Motion Pictures | Sep 21, 2012
The heart and soul of Crows, People, Cityscape and Poetry: Tokyo Waka | A film KRISTINE SAMUELSON + JOHN HAPTAS image from Waka The Kaw-Call of the Crow | Tokyo. Who couldn’t forget this call? Tokyo CROWCALL: Wakaaaa! The character of Waka might relate more to... Read More
by Tim Girvin | Concepts, Marketing 2.0, Retail, Trends | Mar 15, 2012
Sometimes the best path Is the slow and watchful. Sometimes in the planning of strategy, for your life, brands and other enterprises, striking out the mapping of the path — moving forward: slow down and study the surroundings as you move forward. Pay close... Read More
by Tim Girvin | Artists, Brands, Concepts, Cool People, Human brands | Dec 27, 2011
Those that own the brands, own the story to hold the brand — and in offering that, carry forward their own story. Setting style, imagination, art and the making of scene, scent sent. “She is one of the – if not the – most stylish women living.” Designer and film... Read More
by Tim Girvin | Concepts, Interior Design, Places | Oct 28, 2011
FINDING THE HOT LINE, TO STORY AND SOUL I was walking the street, and came upon the asphalt and tar, street laying truck — with a sign that said: “POTHOLE HOTLINE.” If you find a pothole — call them, and they’ll fix it. I was more... Read More
by Tim Girvin | Uncategorized | Oct 17, 2011
NASA the second of two observations | brand, metaphor, retail Designing a strategy of creative intelligence: the unconscious design, design thinking and the mystery of myth 2010, Dawn Clark AIA, LEED AP and I’d visualized the idea of building an Amazon retail... Read More
by Tim Girvin | Cool People, General, Human brands, Luxury, Scent | Sep 9, 2011
What is the nature of the perfected marvel, in scent? Really — you smell marvelous? I got a note from Barneys New York. It was really about Byredo — I’d made some notes about them earlier. Y O U S M E L L M A R V E L ? Ben Gorham’s drawn up... Read More
