Search results for: brand patterning
by Tim Girvin | Artists, Cool People, Human brands, Storytelling | Apr 25, 2024
The presumptive nature of design is that it’s magical. We’ve commented on this proposition extensively. Design as interpretation Design: it is a transformative tool that translates content from one tier of comprehension to something new—a altered plane of... Read More
by Tim Girvin | Concepts | Feb 18, 2016
BEARING YOUR SOUL DIGGING IN FOR THE SOUL OF BRANDS I was writing a piece, earlier today, on the concept of baring — that idea of revealing, versus the other similarly sounding expression of bearing — which is more like “carrying” something. To bare, to lay open,... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Oct 28, 2014
There is a sign, and beneath that sign is another sign. Brands and palimpsest, the layers of content. When I was working in Paris, I marveled at the old shopfronts and the signing on signing — a new sign, on an old sign. You’ve seen them in your town. An old sign... Read More
by Tim Girvin | Brands, Concepts, General | Dec 11, 2007
The issue of branding is more about gathering differentiation; it’s a way of telling a distinctive story that positions the company in a way that is discrete from the competitive fray. And it just might be that — a story. What do you really remember about... Read More
by Tim Girvin | Concepts, Cool People, Places | Nov 12, 2007
The casino’s opened — and Robert Earl is back on the block. While he’s lost millions in the final daze of Planet Hollywood, in the earlier entertainment modeling — somehow he’s managed to bring back the glamor with a return to (and of)... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Jun 4, 2013
The Stroke of the Idea, in Sound, Found. When I was in Seoul, looking at, and working on Korean retail design, I stopped and watched a street calligrapher, who was writing phrases on newspaper. In the midst of the noise and flurry of the streetscape, I stood and... Read More
by Tim Girvin | Brands, General | Mar 10, 2012
the roots of making, by hand — Apple computer image above, tweet from HuffPst. In the beginnings, at Apple 70s, working for Steve, his driving curiosity was always about how to take the hand, into the computer — and mix/improve the outcomes — for... Read More
