Search results for: brand belief
by Tim Girvin | Concepts, General | Oct 13, 2007
Examples of what your international meetings involve: Global encounters that I’ve been involved in usually relate to complex presentations involving design — and different kinds of design: identity, packaging, brand strategy, retail design and... Read More
by Tim Girvin | Artists, Cool People, Human brands | Sep 6, 2007
————————- NOTES ON: Marc Jacobs The key to influence is the street. Marc’s work is based on his ascent — and that’s telling. It tells the tales of his visioning, drawn from experience starting from the... Read More
by Tim Girvin | Brands, Concepts, Retail | May 28, 2007
Randall Stross… Greetings! Nice, your work: Sunday | NYTimes | Bright ideas! | Digital Domain 5.27.07 (Randall Stross) I found your observations on Apple Store, as carefully and clinically precise in their analyses as they could hope to be, I suppose, to be... Read More
by Tim Girvin | Artists, General, Places | May 25, 2007
Madison Park | NYC. 5.22.07 11.23pm People have asked me about the occasional address that I close mails with — TSG | madison park | NYC. What’s that, they say? Are you in a park? Well, sometimes yes. Girvin | NYC is located on 26th + Broadway, just off... Read More
by Tim Girvin | Cool People, General, Luxury, Places, Retail | May 22, 2007
I’ve been tracking Tom Ford’s work closely, from before our YSL days. I loved that work, working with you…and it was great learning more about the man, the history ( all of them ) and the characters that emerged in the brand. Not sure where... Read More
by Tim Girvin | Brands, General, Storytelling | Mar 23, 2007
What story is there when the tale is hardware and the phone set for kids? Couple that thinking with a slightly schizophrenic jumble and you’ve got brand: Kajeet. Jeet is the personality, safety — the reference, yet a gameworthy fun is woven in.... Read More
by Tim Girvin | Concepts, General | Jan 26, 2007
Weblink to article “Innovation and Sales – Never Say Never, Tim Girvin” —— Never say never. Let’s look back. First of all, can’t quite remember a quote like that, but too, what’s the point of the method, to the medium?... Read More
by Tim Girvin | Interior Design, Retail, Storytelling, Trends | Nov 3, 2006
I was working back east, around Princeton and elsewhere out there, and came to this new modeling for Puma. I really like the floors, which seem like they are made of some kind of silvery slop, hardened. And there are other really strange materials as well — spongy... Read More
by Tim Girvin | Marketing 2.0, Places, Scent | Aug 25, 2006
Scent is a slightly uplifting character to the dynamics of a space. Time Warner’s new Samsung technology space has a expression of light citrus blown in. The entries of Hotel Costes, and perhaps by contrast, W, Mandarin Oriental and Schrager’s offerings... Read More
