fbpx

Human Brands | Steve Jobs and Apple

This is the first in a series on Human Brand | defining the inextricable link between people, founding vision and the brands that they produce. You’ve got to find what you love. Steve Jobs There’s passion here for me. Because I can personally relate to...

Built to Last: Authenticity Brandstories

True Brands | (2nd in the series) In some recent branding workshops in White Plains, I’d explored, as an opening exercise for the executive team, the concept of brandstories in the context of personal experience. That is: what brand affected you —...

The Luxury of Authentic Brands

The heart of the genuine: exploring the concepts of authenticity, history, brands and the place of luxury. I’d open with the meaning — and the combinational character of the idea of truth fullness — and its apparent luxury in telling — are true...

Cor-ten aesthetic | c o l d rolled s t e e l

cold steel |raw materials in architecture I savor materials that are used in the rawest of fashion(ing). Places, building interiors, external details, fastenings and material applications. Large scale applications of raw industrial materials oftentimes reflect a kind...